Get started
![Getting Started with Smart Campaigns [hero image]](https://cdn.statically.io/img/storage.googleapis.com/support-kms-prod/kK3hTp3ZYP60KNpJqW9mYmfjtX1lqmUCIaHp)
Note: You can only create Smart Campaigns in Smart Mode. New and existing advertisers who aren't in Smart Mode are eligible for a variety of other campaigns.
- How Smart campaigns work
- Compare Smart campaigns with other Google Ads campaign types
- Understanding costs and payments
- Campaign availability and policies
- About Smart campaigns benefits and features
- Optimize your landing page for your Smart campaign
- About Smart campaigns on the Google Display Network
- About automatic sitelinks in Smart campaigns
- About text ads in Smart campaigns
- About video ads in Smart campaigns
- About goals in Smart campaigns