Kick off the holiday shopping season with Amazon Prime Big Deal Days 2025! Learn how to find early deals today and exclusive deals from top brands starting October 7 at 12:01 a.m. PDT.
What is Amazon’s Prime Big Deal Days?
Prime Big Deal Days is a 48-hour sales event that offers Prime members exclusive access to exciting deals across top categories, including electronics, fashion, home, kitchen, toys, and Amazon Devices.
When is Prime Big Deal Days 2025?
Amazon’s Prime Big Deal Days will have two days of exclusive deals for Prime members on October 7–8, 2025.
When does Prime Big Deal Days start?
Prime Big Deal Days 2025 will start at 12:01 a.m. PDT on October 7 and end at 11:59 p.m. PDT on October 8.
How do I prepare to shop Prime Big Deal Days?
Start with these five simple steps before the event begins:
- Make sure you’re a Prime member! If you’re not, sign up for Prime to access some of the best early holiday deals of the season.
- Tell Alexa+: Sign up for price-drop notifications and deal tracking that proactively monitor wish list, cart, or save for later items, sending “price drop” notices when items you’re watching become deals. How to find it: Ask Alexa verbally.
- Subscribe to deal-alert notifications related to recently viewed items and Amazon searches. Visit the Prime Big Deal Days event page to set alerts.
- Add items to your Wish List to receive deal notifications
- Download the Amazon app for quick access to the latest deals, customer support, and easy check-ins on your order status.
How do I find the best deals this Prime Big Deal Days?
Use the helpful tips and shopping features below to find great deals and make the most of Prime Big Deal Days:
- Visit your Buy Again section, the quickest way to find deals on products you already know and love.
- Shop Today’s Big Deals: Special limited-time offers, featuring some of the best savings of the season so far, will drop at midnight, 8 a.m., and 1 p.m. PT each day from popular brands including Away, ELEMIS, Keurig, LG, and Staub, available while supplies last.
- Unlock Prime member benefits: Enjoy exclusive perks from cash back and entertainment to takeout and groceries.
- Ask Rufus: Amazon’s AI shopping assistant offers seamless gift discovery, price alerts with optional automatic purchases, gift comparisons, personalized recommendations, and real-time answers to shopping questions. Type questions like “What are the best Prime Big Deal Days offers for me?” or “Show me deals on holiday décor.”
- Use Amazon Lens: Shop what you see with a visual search tool enabling customers to quickly find similar products by taking a photo, and the new Lens Live feature that provides instant product matching in a swipeable format.
- Try Hear the Highlights: Explore product details with this feature, where AI shopping experts analyze product details, customer reviews, and web insights to create engaging audio conversations about items you’re considering.
- Find Lightning Deals: Lightning Deals are limited-time promotions that offer big savings on some of your favorite brands and products.
Pro tip: Already placed an order? Use Add to Delivery to see what deals you can add to shipments already on their way to maximize savings.
Do I need to be a Prime member to shop deals for Prime Big Deal Days?
You must be a Prime member to access deals during Prime Big Deal Days 2025. Not a Prime member yet? You can join Prime or start a free trial to get the most out of your holiday shopping on Amazon as well as Prime’s savings, convenience and entertainment all in on membership.
How often will new deals drop during the event?
New deals will drop as often as every five minutes during select periods throughout the event, so there will be no shortage of opportunities for Prime members.
What deals are available during Prime Big Deal Days 2025?
Prime members can shop seasonal savings across Amazon’s wide selection—from beauty must-haves and top electronics to deals on some of the most anticipated gifts of the season. Members will find deals on kitchen and home products from top brands like KitchenAid and Shark, trending beauty products from brands like medicube and tarte, and thousands of toys under $20 including top toys from brands like Melissa & Doug and LEGO. Plus, stock up on household essentials from brands like Dove, Crest, and Dixie; and save on groceries with Campbell’s, Kellogg’s, and OREO—just to name a few. Explore the top deals still available during Prime Big Deal Days.
What is Prime?
Prime is savings, convenience, and entertainment all in one membership. In the U.S. that includes free shipping on 300 million items across more than 35 product categories including tens of millions of products available with Same-Day or One-Day Delivery, exclusive deals and shopping events like Prime Day and Prime Big Deal Days, broad entertainment including Prime Video, savings across healthcare, prescriptions and groceries, and so much more.
Which countries participate in Prime Big Deal Days?
Prime Big Deal Days will begin on October 7 in Australia, Belgium, Brazil, Canada, France, Germany, Italy, Japan, Netherlands, Poland, Singapore, Spain, Sweden, the U.S., and the UK, and for the first time, Colombia, Ireland and Mexico.
How much does Prime cost?
A Prime membership is $14.99 per month, or $139 per year if you pay annually. Amazon also offers additional, discounted membership options providing the exact same, valuable benefits of a regular Prime membership—including free delivery on more than 300 million items, exclusive deals, and savings for eligible members—at only 50% of the cost.
Young adults ages 18–24 can try Prime for Young Adults with a six-month trial, then pay a discounted rate of $7.49 per month, or $69 per year. Qualifying government assistance recipients and income verified customers can try Prime Access for 30-days before paying $6.99 per month. For more information about Prime, including Prime for Young Adults and Prime Access, visit aboutamazon.com/prime.
Don’t forget to check back for more information on Prime Big Deal Days 2025 in the coming months—you won’t want to miss out on the exclusive, early holiday savings.
