Customers who viewed this item also viewed
Buy new:
$14.99$14.99
FREE delivery Saturday, November 8 on orders shipped by Amazon over $35
Ships from: Amazon.com Sold by: Amazon.com
Save with Used - Good
$7.95$7.95
FREE delivery Saturday, November 8 on orders shipped by Amazon over $35
Ships from: Amazon Sold by: Dream Books Co.
Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required.
Read instantly on your browser with Kindle for Web.
Using your mobile phone camera - scan the code below and download the Kindle app.
Write. Publish. Repeat.: The No-Luck-Required Guide to Self-Publishing Success Paperback – July 27, 2015
Purchase options and add-ons
- Print length438 pages
- LanguageEnglish
- Publication dateJuly 27, 2015
- Dimensions5.5 x 1.1 x 8.5 inches
- ISBN-101629550523
- ISBN-13978-1629550527
Book recommendations, author interviews, editors' picks, and more. Read it now
Frequently bought together

Frequently purchased items with fast delivery
Publish. Promote. Profit.: The New Rules of Writing, Marketing & Making Money with a BookPaperbackFREE Shipping on orders over $35 shipped by AmazonGet it as soon as Saturday, Nov 8
Hidden in Plain Write: The Untold Self-Publishing Strategies for Aspiring AuthorsPaperbackFREE Shipping on orders over $35 shipped by AmazonGet it as soon as Saturday, Nov 8
Successful Self-Publishing: How to self-publish and market your book. Fourth Edition. (Creative Business Books for Writers and Authors)PaperbackFREE Shipping on orders over $35 shipped by AmazonGet it as soon as Saturday, Nov 8
How to Self-Publish on Amazon: The Essential Step-by-Step Guide to Publishing SuccessPaperbackFREE Shipping on orders over $35 shipped by AmazonGet it as soon as Saturday, Nov 8
The Essential Guide to Getting Your Book Published: How to Write It, Sell It, and Market It . . . SuccessfullyPaperback$3.99 shippingGet it Nov 14 - 19
How to Write a Bestseller: 9 Easy Steps to Write, Publish, Promote, and Profit from Your BookPaperbackFREE Shipping on orders over $35 shipped by AmazonGet it as soon as Saturday, Nov 8
Customers also bought or read
- Published.: The Proven Path From Blank Page To 10,000 Copies Sold
Paperback$11.37$11.37Delivery Tue, Nov 25 - Self-Editing for Fiction Writers, Second Edition: How to Edit Yourself Into Print
Paperback$11.22$11.22Delivery Saturday - Let's Get Digital: How To Self-Publish, And Why You Should (Fourth Edition) (Let's Get Publishing)
Paperback$13.94$13.94Delivery Saturday - Your First 1000 Copies: The Step-by-Step Guide to Marketing Your Book (2nd Edition)
Paperback$13.94$13.94Delivery Saturday - How To Self-Publish A Children's Book: Everything You Need To Know To Write, Illustrate, Publish, And Market Your Paperback And Ebook
Paperback$6.99$6.99Delivery Saturday - Start Writing Your Book Today: A Step-by-Step Plan to Write Your Nonfiction Book, From First Draft to Finished Manuscript
Paperback$4.99$4.99Delivery Saturday - Writing Fiction, Tenth Edition: A Guide to Narrative Craft (Chicago Guides to Writing, Editing, and Publishing)
Paperback$13.27$13.27Delivery Saturday - Save the Cat! Writes a Novel: The Last Book On Novel Writing You'll Ever Need#1 Best SellerBusiness Aspects of Writing
Paperback$12.89$12.89Delivery Saturday - Intuitive Editing: A Creative and Practical Guide to Revising Your Writing
Paperback$14.79$14.79Delivery Saturday - Self-Publisher's Legal Handbook: Updated Guide to Protecting Your Rights and Wallet
Paperback$15.05$15.05Delivery Saturday - How to Write a Novel Using the Snowflake Method (Advanced Fiction Writing)
Paperback$11.99$11.99Delivery Saturday - Successful Self-Publishing: How to self-publish and market your book. Fourth Edition. (Creative Business Books for Writers and Authors)
Paperback$9.99$9.99Delivery Saturday - Romancing the Beat: Story Structure for Romance Novels#1 Best SellerRomance Fiction Writing Reference
Paperback$10.99$10.99Delivery Saturday - Stein On Writing: A Master Editor of Some of the Most Successful Writers of Our Century Shares His Craft Techniques and Strategies
Paperback$8.99$8.99Delivery Saturday - The Elements of Style, Fourth Edition#1 Best SellerGrammar Reference
Paperback$10.88$10.88Delivery Sun, Nov 23 - Outlining Your Novel: Map Your Way to Success (Helping Writers Become Authors)
Paperback$14.79$14.79Delivery Saturday - Self-Publish & Succeed: The No Boring Books Way to Writing a Non-Fiction Book that Sells
Paperback$13.91$13.91FREE delivery Fri, Nov 14 - Writing the Breakout Novel: Insider Advice for Taking Your Fiction to the Next Level
Paperback$11.38$11.38Delivery Thu, Nov 13 - My Publishing Imprint: How to Create a Self-Publishing Book Imprint & ISBN Essentials (Countdown to Book Launch)
Paperback$9.99$9.99Delivery Saturday - Iterate and Optimize: Optimize your creative business for profit
Paperback$13.93$13.93FREE delivery Thu, Nov 13 - Bird by Bird: Some Instructions on Writing and Life#1 Best SellerAuthorship Reference
Paperback$10.96$10.96Delivery Saturday - Write Useful Books: A modern approach to designing and refining recommendable nonfiction
Paperback$15.91$15.91Delivery Saturday
Product details
- Publisher : Sterling & Stone
- Publication date : July 27, 2015
- Language : English
- Print length : 438 pages
- ISBN-10 : 1629550523
- ISBN-13 : 978-1629550527
- Item Weight : 1.26 pounds
- Dimensions : 5.5 x 1.1 x 8.5 inches
- Best Sellers Rank: #1,392,304 in Books (See Top 100 in Books)
- #415 in Writing Skill Reference (Books)
- Customer Reviews:
About the authors

Sean Platt has always been an entrepreneur but knew he’d rather tell stories. When his wife bought him a laptop for his birthday in 2007, he dropped everything to start writing fiction.
Since making the leap, Sean has written hundreds of novels (including the international best-sellers Yesterday’s Gone and Invasion), penned dozens of scripts, and founded the IP Incubator Sterling & Stone, where more than thirty storytellers work together to create world-changing IP. Sterling & Stone’s stable of writers come to Sean for ideas, mentorship, and “better words.”
Originally from Long Beach, California, Sean now lives in Austin, Texas, with his wife and dog, Fisher.

Discover more of the author’s books, see similar authors, read book recommendations and more.

Johnny B. Truant is the bestselling author of Fat Vampire, adapted by the SyFy network as Reginald the Vampire. His other books include Pretty Killer, Pattern Black, Invasion, The Beam, Dead City, Unicorn Western, and over 100 other titles across many genres.
Originally from Ohio, Johnny and his family now live in Austin, Texas where he's finally surrounded by creative types as weird as he is.
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find this self-publishing guide comprehensive and well-researched, with a conversational writing style that makes it enjoyable to read. The book guides readers through all aspects of self-publishing and is considered a must-read for those interested in the field. Customers appreciate the no-nonsense advice and motivational content, with one customer noting how it inspires them to return to their manuscripts.
AI Generated from the text of customer reviews
Customers find the book's advice practical and no-nonsense.
"This book is essential for all aspiring self-publishers. Great advice, no tricks, no get published quick schemes, just solid strategies and tactics..." Read more
"...that they’d gathered together this useful collection of tips, strategies and tactics and shared their overarching perspectives on making it as self-..." Read more
"...It's realistic, practical, well written and even funny. Don't try self-publishing without it. Don't give up on self-publishing before you read it." Read more
"...This book gives some good advice, encouragement, and warnings to self-publishing writers. Beyond that, this book did not help me...." Read more
Customers find the book provides comprehensive information, with one customer noting it is well-researched and goes into great detail.
"This book was both informative and entertaining. I like the insight into the lives of three people who became authors, and now write books together...." Read more
"No nonsense, honest opinion on the subject. Informative and appreciate sharing of authors extensive marketing experience and research...." Read more
"This book was very informative and entertaining minus the few curse words that I wanted to scale over..this read gave me the push I needed to get..." Read more
"...Much of it is for beginners, however, there is a lot of useful information and references in here that even established authors can use...." Read more
Customers appreciate the writing advice in the book, noting its conversational tone and practical approach to making a living from writing.
"...It's realistic, practical, well written and even funny. Don't try self-publishing without it. Don't give up on self-publishing before you read it." Read more
"...It's very well written and is stocked with hands-on advice that you can implement into your publishing and writing adventure...." Read more
"You got to write and write good stuff, first of all. And then, of course, you got to publish it. For most books those are the easiest parts...." Read more
"...Highly recommend to fiction and non-fiction writers who are willing to work to achieve their dream of making a living as an indie." Read more
Customers praise this book as a comprehensive guide to self-publishing, covering all aspects of the process and serving as a one-stop resource for authors.
"Best book on self-publishing I've found. You're doing yourself harm by not picking up...." Read more
"...team writing, solo writing, the genius concept of product tunnels, publishing, and more writing. Definitely worth the read. Repeat...." Read more
"...Tells you first off as the title states. WRITE, PUBLISH. REPEAT. Golden advice. Sit your ass in the chair and WRITE. Then do it some more...." Read more
"LOVE these guys! Probably the best book on self-publishing that I have read, and I happen to work in the self-publishing business." Read more
Customers find the book inspirational, with its upbeat can-do attitude and motivational content. One customer mentions how it helps them return to their manuscript, while another notes how it teaches them to be more human.
"...Enough said. As far as the content, it was inspiring, informative and extensive. So much more than the usual writing book...." Read more
"...Their advice is informative, inspirational, and always entertaining...." Read more
"...Inspirational and instructional in their own quirky way, the authors give so much to the community...." Read more
"Inspiring and practical, this book will tell you what you need to know to start your self publishing career...." Read more
Customers find the book engaging and entertaining, describing it as a complete joy to read and a fun ride.
"...The language was fun and entertaining and very easy to read, giving several different perspectives on each issue and never seeming dogmatic about &#..." Read more
"...The tone is refreshing, fun, YES a weeeeeeeeeeeeeeeeee bit wander-y at times and there were sections where I did (sorry, guys) find myself skimming..." Read more
"Johnny and Sean are engaging and amusing hosts as they take writers through the many ins and outs of becoming a successful author...." Read more
"...I found it super applicable to film production. It's also fun to read and really flows well. I bookmarked tons of stuff...." Read more
Customers find the book highly readable and consider it a must-read for those interested in self-publishing, particularly noting it as one of the best books on the basics of indie publishing.
"...It was well thought out, easy to read, and I've already recommended it to authors I know. I don't do that with too many books about writing...." Read more
"...This book is an easy read, is specific enough to serve as a How-to guide, and is written by authors who built their business using the very same..." Read more
"A great introduction to the world of self publishing. Easy to read and full of great tips about both self publishing and harnessing your creative..." Read more
"This is the best book on self-publishing I've read. It has a nice, conversational style which works well for a mentor text...." Read more
Customers appreciate the author advice in the book, describing it as perfect for indie writers and a great compilation of tips for novelists.
"...So far, the authors give great advice and I took a look at the long lists of books they have written - fiction and non-fiction - and was quite..." Read more
"...Highly recommended for all writers that want to self publish (wanna be's and advanced)... NOT FOR THE TIMID OR FAINT OF HEART OR LAZY DREAMERS!)..." Read more
"What an amazing guide for authors. I've utilised so many of the tips and tricks suggested in this book and have found my sales on a definite upturn...." Read more
"...lighting up the self-publishing world with their winning attitudes, talent, and tenacity." Read more
Top reviews from the United States
There was a problem filtering reviews. Please reload the page.
- Reviewed in the United States on April 7, 2014Format: KindleVerified PurchaseI started listening to Truant, Platt, and David Wright on the Self-Publishing Podcast a year ago, and it made an immense difference to my view of myself as an author and publisher. Their advice is informative, inspirational, and always entertaining.
I published five books last year - quite a feat for someone who'd written for decades without publishing a word. A great deal of that activity I credit to the SPP guys, the great knowledge they share, and their infectious workaholic attitude.
My only problem with the podcast, in fact, was that the hosts (and their guests) shared SO MUCH knowledge that, though I was able to take useful tidbits from every episode, I wasn't able to systematize it all, to apply it to my own work in a logical, step-by-step way. So, needless to say, I was THRILLED when I heard they were writing this book.
'Write, Publish, Repeat' covers, in those three words, everything it takes to become a successful self-published author. The rest is just details, such as:
- Practice makes better (never perfect), so write for 10,000 hours, working on your craft, continuously improving.
- Focus your energy on the 20% of your activities that will generate 80% of your results. i.e. - write more, publish more, & engage with your readers; don't pour too much energy into "20% activities" like social media, website design, and so on.
- Gear all your efforts toward long-term STRATEGIES, instead of committing to short-term TACTICS. Tactics (like free promos, advertising, etc.) will come and go, and what's effective today may be dead tomorrow. But strategies, such as "Write great books, with enticing calls to action", are there for keeps.
- Aim to cultivate 1000 TRUE FANS. These will be your advocates to the world, building your brand for you.
- And much more!
Platt and Truant (and Wright) have built their indie author careers around 'Product Funnels', in which they write a series of books (or a serialized novel), make the first book of that series free, and offer a complete bundle of those books at a discounted price. It's a little piece of marketing genius, and here they share with their readers how it works. ( I think one reason I'm not a big-selling indie author myself yet is because I'm still working on this 'Repeat' part of the formula. So I can't say with 100% certainty that it works... but it certainly makes sense. And I, for one, have bought several book collections after reading the initial freebie. Going to have to put this into action for my own work!)
This tome addresses many of the most important issues a self-published author might face, including:
- Understanding the self-publishing landscape
- Creating professional products
- Marketing your work (funnels, email, review, etc.)
- Thinking like a new-wave publisher
- and so on...
The only thing I think 'Write, Publish, Repeat' skimps on, in fact, is the writing process itself. I'd like to learn more about HOW Platt and Truant managed to write a million words last year, what exactly they do to produce 2000 words an hour, and how they balance the time it takes to write new copy with the time required for editing, formatting, publishing, and marketing their work.
Obviously it's hard work. Obviously it takes a lot of time and energy, as well as a thick skin and a high tolerance for risk. But while I'm hunting and pecking, trying and erring to figure out the best way to get my own work done, it would be really helpful to learn first-hand how the pros do it. Lucky for me, they've promised to deliver that in their upcoming book 'The Fiction Formula (There is no Formula)', which they're producing now in their project 'Fiction Unboxed' (see the SPP website). Can't wait to read it!
To sum up: 'Write, Publish, Repeat' deserves a place on every indie writer's bookshelf or E-reader. If you're self-published, are thinking about self-publishing, or just want to learn how the hell successful self-publishers do it, READ THIS BOOK!
- Reviewed in the United States on May 12, 2015Format: KindleVerified PurchaseAdmittedly, I came into the world of Realm and Sands a bit Bass Ackwards, as I was just randomly searching for a book on Indie publishing, found this one, thought it seemed okay enough and then read (interestingly enough this “bookstore” phenomenon is actually something they mention in the book (the discoverability shift). It was during the reading of the book that first discovered Johnny, Sean and DAVE--The telephone salesman Father who fell in love with long distances to their Amanda and Tom…the dude who ain’t there but whose presence is definitely felt throughout the book (this concept of the DAVE who just will NOT participate in the book but nonetheless IS in the book actually works quite well as they use him as the surrogate “too cool for school” bona fide arTEEST not trusting, not willing to compromise but who somehow does, in fact, trust our two heroes and does compromise sometimes but the battle that it takes to get him there somehow manages to keep Johnny and Sean honest and on their collective toes.) Dave is a great cypher. Dave is metaphor. Dave is us. Dave is the cynical artist who longs to be pure and not whore himself out that refuses to compromise but still has to make a dollar and a dime. Dave IS the tyranny of evil men, but he’s trying…real hard, Ringo, to be the shepherd. And so the arguments WE have against this art is nothing but product approach are also felt by invisible Dave and hey, if invisible Dave can make it work, maybe there’s hope for us too.
It’s a great narrative strategy.
A side note, it wasn’t until after I read this book that I discovered SPP (well, DURING is when I discovered, after is when I subscribed) and, in hindsight, thing that this is a great launch pad to the boys and their philosophy/wares. The tone is refreshing, fun, YES a weeeeeeeeeeeeeeeeee bit wander-y at times and there were sections where I did (sorry, guys) find myself skimming a little through the zany banter aspect…BUT that was only because I found the information so compelling and wanted to get more of their wisdom.
And that is the beauty of WPR. You get the sense, in reading this, that you are seeing these two and a half men Indiana Jones this sh*t and make it up as they go along. This is further solidified when one listens to the podcast. But because they have this approach, you can actually believe the stuff they say. There is not a morsel in here that I questioned as to its validity. No it may not work for everyone but it does feel like it all works for them which means that SOME of it may work for me and that’s really all you can ask for…the expression “anyone who says they have all the answers is selling you something” ALMOST fits here….I say almost as…you know…they are also trying to sell us stuff. But you get the point.
The “list of truths” and “list of myths” chapters are the two that I still reference. I won’t spill them all (you should read the book) but they paint a rather challenging but ultimately hopeful picture of the new normal in arts. The death of the Gatekeeper MAY have been misrepresented, but dang if the proverbial fat lady ain’t warming up. And there is hope in the whole angle of “nobody cares who published your book only that it’s an awesome book” is a great thing to hear…even if the hard stuff that follows in the “how not to look like an amateur” unit is a little daunting. True FEELING, but daunting. And the units that follow after that are incredibly insightful, helpful and once again, give you the feeling that you are seeing behind the curtain, NOT just theoretical or “in a vacuum” kinda stuff. This is how they do it. (did you sing those last words? Betcha did).
I found this book at the beginning of a long process…trying to figure out how to write and publish (okay and repeat) and will no doubt return to it as my process develops.
My only real gripes, if you can call them gripes, is that man I wish they had included some metrics. Sales statistics…they mention some numbers with regards to pricing and maybe one could find these numbers elsewhere and YES, INVISIBLE DAVE, IT’S REALLY NONE OF OUR BUSINESS HOW MUCH MONEY YOU MAKE but it would be interesting to see the real numbers behind these strategies.
And not for nothing, they do promise that they will tell you secrets about how they write so much and then at the end, just kinda NOT tell you that. (this may be in Fiction Unboxed or WPP , part II and yes there is a ton of great stuff in this 6 dollar book but still, technically they do say they are going to tell us in the opening chapter and don’t so Nyah.
Bottom line, if you are interested in self publishing, this is a fantastic place to start. Equal parts inspiration and realism and practicum and zany (okay, maybe a little too much zany) and featuring a heaping helping of America’s Sweetheart, Invisible DAVE, this book will paint the picture (as far as I can tell having neither written, published or repeated as of today) of the landscape as it really seems to be.
It’s a solid book.
Top reviews from other countries
KBReviewed in Australia on May 23, 20155.0 out of 5 stars IT WAS AWESOME!!!!!!!
Format: KindleVerified PurchaseHaving only just been introduced to the idea of self-pushing I found this book immensely helpful. It was engaging and packed full of important info. I felt like it went into just enough detail without boring me to death with crazy minute details that I could source elsewhere if I did decide to self-publish..
I would recommend this book for anyone who wants to know about self-publishing. I particularly liked the input of other successful self-publishers through the interviews at the back.
I am definitely going to check out their self-publishing podcast.
Carles Caño VallsReviewed in Spain on August 26, 20165.0 out of 5 stars Getting serious and serial about writing
Format: PaperbackVerified PurchaseThis is THE book for those who want to make a career as an indie writer: the bible of Self-Publishing.
I read the book in Kindle format, then I listened to it again as an audiobook and I'll receive the paperback version in a few days. I will place the paperback of "Write. Publish. Repeat" in a display cabinet on my desktop. I will see this book everyday so that it reminds me that there are no shortcuts to make a living on publishing: you are on your own and there is a lot of hard work to do. This is for the long term. But, hey, if that REALLY is what you want to do, then, where's the problem?
One of the best things this book talks about is the funnel concept applied to self-publishing. That implies writing several books that are related. In the case of the authors of this book, they mainly do it with fiction. They release several books that make a "season". They usually put a very low price to the first book of the series (99 cents or even for free). If the reader likes it, a cliff-hanger at the end and a proper call to action gives a chance that he or she will buy the next book.
A great thing that Johnny and Sean tell us is that any idea is good to write something. It is what you do with that idea that ends up in something great. The best example is the books in the Unicorn Western saga where a gunslinger rides a... wait for it... unicorn! That "silly" idea came up in one of The Self Publishing Podcast episodes (run by the authors of the book as well as by David Wright) and Johnny and Sean decided to write about it.
And there is another big idea that I took from the book although it didn't come explicitly explained. I think it is one of the most important things for a writer: work collaboratively. If you don't want to do it, at least have some close writer friends and with whom you can share good and bad moments, ask for advice, get a free in-line editor and so on...
Well, there are many other good things in the book, such as love and take care of your readers, but I don't want to give away any more spoilers. Just buy it, enjoy it and get back to writing!
-
Cyril GodefroyReviewed in France on November 6, 20155.0 out of 5 stars No luck required : juste de la sueur et de l'effort
Format: KindleVerified PurchaseJe suis bluffé par la capacité de travail des auteurs, et par leur capacité à articuler comment ils produisent autant de bons livres de genre. Dans ce livre, ils vous dévoilent l'essentiel de leur processus de production. Pour l'écriture elle même, pour la narration, il faudra aller fouiller dans d'autres livres. Pour le marketing aussi. Mais commencez par ce livre, celui de Joanna Penn (Comment publier un livre: Marketing pour auteurs), et celui de David Gaughran (Let's Get Digital: How To Self-Publish, And Why You Should: Updated Second Edition (Let's Get Publishing Book 1) (English Edition)), et mettez vous au travail'
Amazon CustomerReviewed in India on December 25, 20175.0 out of 5 stars Amazing read
Format: KindleVerified Purchaseo from a wannabe author to a real one, this is not a creepy get rich quick by writing book, ut is a book that respects the art and the hardwork one has to do in order to be a successful author, and while the discussed area is the self publishing space, the principles are the same for traditional aswell, just write a good book, make it easy to buy/read, and write the next one till you have an awesome following and then some. Seriously recommended. And if you do end up buying this, beware, it is huuuuge
Thorsten HunsickerReviewed in Germany on January 30, 20145.0 out of 5 stars Great Advise and worth every Penny!
Format: KindleVerified PurchaseAs a writer myself, many things seem to be obvious, but you are also prone to dead spots where your own work is concerned. These guys open your eyes again for explaining cicumstances in detail and will gat you back on track in no time! Even if the book is actually written to address full time writers, every half time or hobby writer will get great impact out of it as well! Well done!
















