CNBCTV18

How JSW Paints is rethinking marketing with AI and creator-led campaigns

By CNBCTV18August 1, 2026, 12:00:20 PM IST (Updated)

JSW Paints CMO Rohit Talwar shares how the company is rethinking brand building with AI, creator-led marketing and a sharper media strategy. Watch the video to know more about his views on authenticit...

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