Craig LaRosa

United States
3K followers 500+ connections

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Experience & Education

  • Boar's Head Brand

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Volunteer Experience

Publications

  • Touchpoint Vol. 5 No. 1 - Deep Dive: Collecting Relevant Insights Touchpoint Vol. 5 No. 1 - Deep Dive: Collecting Relevant Insights

    Service Design Network

    Touchpoint 5-1 focuses on the relationship between quantitative and qualitative research, and the roles they play in delivering success in service design projects. Facts and figures, performance statistics and KPIs – these are what managers want when they initiate a project. Most service designers, on the other hand, believe primarily in qualitative research. How do we reconcile these two perspectives? Does management see the value of the qualitative approach? And can service designers learn to…

    Touchpoint 5-1 focuses on the relationship between quantitative and qualitative research, and the roles they play in delivering success in service design projects. Facts and figures, performance statistics and KPIs – these are what managers want when they initiate a project. Most service designers, on the other hand, believe primarily in qualitative research. How do we reconcile these two perspectives? Does management see the value of the qualitative approach? And can service designers learn to speak the language of their clients? This issue of Touchpoint aims to explore successful strategies that bridge the border between two ways of thinking.

    Editors: Birgit mager | Jesse Grimes | Melvin Brand Flu | Roberto Saco

    Authors: Kerry Bodine | Ben Reason | Katrin Dribbisch, Manuel Großmann, Martin Jordan, Olga Scupin | Amanda Kross | Tony Driscoll, Craig LaRosa | Remko van der Lugt, Gerrita van der Veen | Antti Koskinen, Petteri Hertto, Maiju Nöyränen, Mikko Jäppinen | Anna Lässer, Christina Dicke | Stefan Moritz, Marcus Gabrielsson | Christopher Ferguson | Erick Mohr | Thomas Troch, Tom De Ruyck, Annelies Verhaeghe, Charles Hageman | David Singh, David Le Brocquy | Samara Tanaka, Isabel K. Adler, Ana Fucs, Bernardo Segura | Lavrans Løvlie, Melvin Brand Flu | Stephen Masiclat | Yen Chiang

    Other authors
    See publication

Courses

  • Center for Creative Leadership, Leadership Development Program

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Projects

  • Fuse TV 7th Avenue Media Facade

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    Bringing Online, Cable TV and the a physical television studio together into one large scale urban experience.

    Other creators
    • George Kewin
    • Tran Vinh
    • Jay Valgora

Languages

  • English

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