Experience & Education
Licenses & Certifications
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Data Visualization for Storytellers
Berkeley Advanced Media Institute
Issued
Publications
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The Future of Marketing
The Financial Times Press/Pearson
Lessons from 18 leading brands on transforming your marketing strategies to survive the age of the customer.
Insights from Chief Marketing Officers from companies like Aflac, Molson Coors, Randstad, Xerox, Land O'Lakes, and Keds to help marketers move from traditional marketing campaigns to storytelling and authentic conversations; achieve true data-driven, real-time, omni-channel marketing; accelerate processes, eliminate bureaucracy, and mitigate risk when everything's moving at…Lessons from 18 leading brands on transforming your marketing strategies to survive the age of the customer.
Insights from Chief Marketing Officers from companies like Aflac, Molson Coors, Randstad, Xerox, Land O'Lakes, and Keds to help marketers move from traditional marketing campaigns to storytelling and authentic conversations; achieve true data-driven, real-time, omni-channel marketing; accelerate processes, eliminate bureaucracy, and mitigate risk when everything's moving at lightspeed.
Buy a copy: http://www.amazon.com/Future-Marketing-Strategies-Authenticity-Transparency/dp/0134084500
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