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Three key steps to creating a multistakeholder movement that drives your business growth through impact. https://lnkd.in/gJvkCG89 EarthX We First
Three key steps to creating a multistakeholder movement that drives your business growth through impact. https://lnkd.in/gJvkCG89 EarthX We First
Shared by Simon Mainwaring
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The first time I met Jane, I saw the icon first, the Jane Goodall of magazine covers and television screens. That feeling quickly gave way to the…
The first time I met Jane, I saw the icon first, the Jane Goodall of magazine covers and television screens. That feeling quickly gave way to the…
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The way forward for sustainability turns on finding common ground through language that everyone can agree on. https://lnkd.in/gaK6EWUi EarthX We…
The way forward for sustainability turns on finding common ground through language that everyone can agree on. https://lnkd.in/gaK6EWUi EarthX We…
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Experience & Education
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We First
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Publications
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Lead with We: The Business Revolution That Will Save Our Future
Matt Holt
The global coronavirus pandemic has thrown into stark relief how “business as usual” is no longer serving us. The economic, business, and environmental models of the past do not reflect our current realities. And for our economy—for us—to survive, we need nothing less than a seismic shift in the way we do business.
Enter Simon Mainwaring, New York Times-bestselling author and founder and CEO of We First. A decade ago, he showed how business leaders and consumers could use social media to…The global coronavirus pandemic has thrown into stark relief how “business as usual” is no longer serving us. The economic, business, and environmental models of the past do not reflect our current realities. And for our economy—for us—to survive, we need nothing less than a seismic shift in the way we do business.
Enter Simon Mainwaring, New York Times-bestselling author and founder and CEO of We First. A decade ago, he showed how business leaders and consumers could use social media to build a better world in We First. Now, after decades of research and field experience at the vanguard of the world’s most successful brand revolutions, he provides in Lead With We a blueprint for doing business better in today’s challenged world.
By leading with “we”—putting the collective above the individual, holding the sum above the parts, and emphasizing the importance of the role that everyone plays—you can not only help solve the escalating challenges of today but also unlock extraordinary growth for your business, and abundance on our planet.
Timely and compelling, this book’s message is simple: The future of profit is people’s purpose, aligned. Lead With We not only examines why we must all conduct business differently in order to grow in today’s market, but provides the how—concrete steps any reader, wherever they find themselves in the business hierarchy, can take toward success.
Lead with We, McKinsey On Books, Business Bestseller on Workplace Culture, March 2022
Lead with We, Axiom Business Book Awards, Gold Leadership, 2022
Lead with We, The Next Big Idea Club, 2022
Lead with We, Forbes, Top Business Books 2021
Lead with We, The Wallstreet Journal Bestseller 2021 -
We First: How Brands and Consumers Use Social Media to Build a Better World
St. Martin's Press
See publicationA social media expert with global experience with many of the world's biggest brands -including Nike, Toyota and Motorola-Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today:…
A social media expert with global experience with many of the world's biggest brands -including Nike, Toyota and Motorola-Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet. Mainwaring provides case studies from companies such as P&G, Walmart, Starbucks, Pepsi, Coca-Cola, Toyota, Nike, Whole Foods, Patagonia, and Nestlé as well as a bold plan for how corporations need to rethink their strategies.
2011
We First book a New York Times Bestseller
We First book a Wall Street Journal Bestseller
We First book an Amazon Bestseller
We First book named USA Today Bestseller
We First book a 1800CEOREAD Bestseller
We First named Best Marketing Book of the Year by strategy+business
2012
We First book translated into Russian, Chinese, Taiwanese and Korean
Honors & Awards
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2025
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Real Leaders Top 50 Keynote Speaker in the World
Real Leaders Impact Award Judge
Thinkers360 Top 100 B2B Thought Leader
Thinkers360 Top 25 Climate Change Thought Leader -
2024
Thinkers360
Selected as Thinkers360 Top 100 Thought Leaders on Sustainability
Real Leaders Top 50 Keynote Speaker in the World -
2023
Thinkers360
Selected as Thinkers 360 Top 50 Global Thought Leader & Influencer on Climate Change
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2022
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One Show Jury Member For Sustainable Development
Real Leaders Top 200 Impact Companies in the U.S.
Axiom Gold Medalist Book Award For Leadership Category
McKinsey & Co. Top Business Book Bestseller ‘Workplace-Culture’
Momentum Top 100 Impact CEO -
2021
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Jury Member at the Cannes Lions Festival for the Sustainable Development Goals
Real Leaders Top 200 Impact Companies in the U.S.
We First, Real Leaders list for the Top 100 Impact Companies in US
Wall Street Journal Bestseller
#2 Forbes Business Book of 2021
'Lead With We' Nominated for Next Big idea -
2020
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Real Leaders Top 50 Keynote Speakers in the World
Jury Member of PRWeek’s Purpose Awards
Member, Forbes Business Council
Host & Moderator, Harvard Business School Association of Boston ‘Brands With A Purpose’ Series
Host, ‘Lead With We’ podcast -
2019
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We First, Real Leaders list for the Top 100 Impact Companies in US
Top 10 Global Brand Guru
Speaker, Global Goals House, Cannes Advertising Festival -
2018
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Forbes/LinkedIn’s list of Social Influencers impacting The World’s Most Influential CMOs
We First received B Corp ‘Best For The World’ Honoree
Voted Top 30 Global Brand Gurus
Voted Top 5 Marketing Speaker by Speaking.com
We First Named Top Sustainability Book by Sustainable Brands -
2017
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Finalist for the Conscious Company Leadership Awards
Named Richtopia’s Top 200 Philanthropists and Social Entrepreneurs
Speaker at Necker Island for Sir Richard Branson
Voted Top 30 Global Brand Gurus
Voted Top 5 Marketing Speaker by speaking.com -
2016
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MAKE CHANGE Conscious Leadership Award
Named United Nations Foundation’s Global Influencers to Follow
Voted Top 30 Global Brand Gurus
Voted Top 5 Marketing Speaker by speaking.com -
2015
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Finalist for Advance Global Australian of the Year
Voted Statsocial’s 2015 Top 100 Social Media Power Influencers
Voted Top 5 Marketing Speaker by speaking.com
Interim CMO at TOMS -
2014
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Cover of National Speakers magazine
Voted GlobalCEO’s Top CSR Leaders
Voted Top 5 Marketing Speaker by speaking.com -
2013
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Voted The Guardian’s 30 Most Influential Sustainability Voices in America
Voted SustMeme’s CSR Top 500 Influencers
Voted Top 5 Marketing Speaker by speaking.com -
2012
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Voted Trust Across America’s Top 100 Thought Leaders in Trustworthy Business Behavior
Voted Top 5 Marketing Speaker by speaking.com -
2011
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Named to Ad Age Power 150
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2010
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Over course of advertising career, over 60 international advertising awards at all major festi vals including Cannes Lions, One Show, British Design & Art Direction and Clio’s
Recommendations received
16 people have recommended Simon
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It is such an honor to have joined the Advisory Board of Global Council for Business Resilience (GCBR) and working with the brilliant Founder & CEO…
It is such an honor to have joined the Advisory Board of Global Council for Business Resilience (GCBR) and working with the brilliant Founder & CEO…
Liked by Simon Mainwaring
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Day three of #ClimateWeekNYC -- you are sleep deprived, your feet hurt, and you've consumed way too many protein bars and coffees. But then you walk…
Day three of #ClimateWeekNYC -- you are sleep deprived, your feet hurt, and you've consumed way too many protein bars and coffees. But then you walk…
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I am excited to get Climate Week NYC underway! It promises to be the largest yet, with over 1000 events across the city. My personal agenda will…
I am excited to get Climate Week NYC underway! It promises to be the largest yet, with over 1000 events across the city. My personal agenda will…
Liked by Simon Mainwaring
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I’ll admit — I had more than a little NY Climate Week FOMO — but being at the Industrial Designers Society of America (IDSA) — International Design…
I’ll admit — I had more than a little NY Climate Week FOMO — but being at the Industrial Designers Society of America (IDSA) — International Design…
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As Climate Week comes to a close, it's a good time to reflect on how the narrative for action is changing as we come together in new ways by choice…
As Climate Week comes to a close, it's a good time to reflect on how the narrative for action is changing as we come together in new ways by choice…
Shared by Simon Mainwaring
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The more I reflect on this excellent piece of research with Salesforce, Accounting for Sustainability (A4S), ERM, SustainableIT.org and GlobeScan…
The more I reflect on this excellent piece of research with Salesforce, Accounting for Sustainability (A4S), ERM, SustainableIT.org and GlobeScan…
Liked by Simon Mainwaring
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On the way to NYC for my first foray into #ClimateWeekNYC; hope I run into old friends and make new ones! Looking forward to joining Environmental…
On the way to NYC for my first foray into #ClimateWeekNYC; hope I run into old friends and make new ones! Looking forward to joining Environmental…
Liked by Simon Mainwaring
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It’s day two of our New York Climate Week Diaries, and Margaux’s got the camera! Today was all about strengthening our partnerships to overcome…
It’s day two of our New York Climate Week Diaries, and Margaux’s got the camera! Today was all about strengthening our partnerships to overcome…
Liked by Simon Mainwaring
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The “business case” is sound for corporate sustainability e.g., climate efforts. Both reputation and legal risks have largely decreased re…
The “business case” is sound for corporate sustainability e.g., climate efforts. Both reputation and legal risks have largely decreased re…
Liked by Simon Mainwaring
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Budgets are tight. Politics are noisy. AI hype is everywhere. But companies still need to move forward — faster than ever. To do that, they need…
Budgets are tight. Politics are noisy. AI hype is everywhere. But companies still need to move forward — faster than ever. To do that, they need…
Liked by Simon Mainwaring
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