People ask me all the time how to network. Here’s a short, tactical guide on how to actually do it - grounded in real data, real results, and 3,500+ jobs found through relationships. 🎯 The #1 misconception Networking is not: “Let me ask you for a job.” It is: “Let me have a real, human moment with someone in this industry.” ✅ What actually works This is how you build meaningful professional relationships - the kind that lead to real opportunities: 1️⃣ Be around. Events, Discords, social posts, games projects, ticket giveaways, community coaching - just show up. Start by being visible. Over time, become memorable for the right reasons. 2️⃣ Don’t pitch. Connect. Ask questions. Be genuinely curious. You’re planting seeds, not harvesting. This takes months and years. There are not shortcuts to building real relationships. 3️⃣ Look sideways, not up. A junior colleague can often help you more than a C-level exec. Build trust, first, with people at your level or just above it. 4️⃣ Follow up like a human. Send messages that matter: “Just played [X] - loved the level design.” “Your GDC talk really stuck with me - thank you.” “Noticed you moved from QA to design - would love to hear how.” 5️⃣ Give before you get. Share insights, leave helpful comments, support others’ work - anything that builds trust and makes you recognizable. 6️⃣ Say hi when there’s nothing to gain. That’s the best time. No stakes, no pressure - it’s when real relationships start. 7️⃣ Don’t just “shoot your shot.” ❌❌❌❌❌ Never reach out with “Can you get me a job?” That closes doors, fast. Lead with curiosity and conversation, not a transactional, cold ask. 🔥 If I wanted to be provocative… I’d say this: Applying to jobs without connective tissue is very inefficient. Particularly for early career and more senior folks. Instead of asking, “What should I apply to?” - ask, “Where can I build a relationship?” Posting about hundreds of applications is understandable, but it misses the point. Focus on how many real connections you’ve made - then work backward to the right applications. 🧠 Avoid the Dream Company Trap Too many people focus only on the one studio they love - and end up pinging the same five people as everyone else. I always ask: Where do I already have network strength? Where can I go that everybody else isn’t going? We track 3,000+ game studios. 1,000+ of them hire. Go outside the top 50. 🪜 Think in ladders and sidesteps Instead of aiming straight at your target studio, look at who owns that studio. Think conglomerates. Think sister teams. Adjacent verticals. 📊 The data backs it up. Across our community: Cold apps: ~1–2% yield Apps with any warm connection: 10–20x+ better odds 🧭 The shift is simple Spend more time building bridges than sending résumés. Relationships are the infrastructure of hiring. Build that first. The first thing I ask anyone who's stuck is: Are you spending 80%+ of your effort building relationships? If not, do that.
How to Build Job Opportunities Through Warm Networking
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4 ways to juice your existing network to accelerate your job search: 1. Reconnect w/ your past connections. Download your 1st degree LinkedIn connections. Review them & reach out to reconnect with folks who are close to your target roles/companies. People change roles when you aren't paying attention. 2. Send an "Investor Update". Send a email monthly or quarterly to those who are "invested" in your job search. Ask for help and intros based on your target companies & roles. Offer help you can provide as well. I've been on the receiving end of these. In minutes, I connected my friend to a former colleague at LinkedIn. Now, they're colleagues! 3. Make an effective Open To Work post on LinkedIn Trick is? Effective. Don't waste the attention with vague asks, get specific about what you're looking for and what you bring to the table to unlock introductions. Tell your story & get creative to stand out! 4. Request warm intros If you have a 2nd degree connection with people at your target companies, ask your connection if they're willing to make an intro. Send a forwardable email to make it easy. (The key: Make sure the connection is strong enough... bc strong cold outreach >>> weak warm intro). My friend asked me if I knew a leader he had an interview coming with. She had actually given me an offer 3 years prior & we kept in distant touch. I reached out to send her a referral so he'd stand out in the process (he didn't ask me to)... and he started there this week! People want to help you. Make it easy for them!
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I want to share five hard-earned lessons from my recent job search that might help others; especially those pursuing leadership roles in tech. (1) You’ll be left in the dark Out of 169 roles I applied to, only 13 responded. That’s an 8% response rate, mostly rejections. It’s demoralizing unless you’ve built a support system to keep you focused and resilient. Tech job searches now average 6 months. Don’t go it alone. (2) Blind applying doesn’t work Spraying out resumes is a waste of time. Instead, build relationships with company recruiters, or better yet, hiring managers. Apply after you’ve connected. Ask your network for warm intros. Cold outreach rarely moves the needle. (3) Executive recruiters aren’t your allies They work for the hiring company, not for you. Firms like Spencer Stuart, Korn Ferry, Russell Reynolds, and Egon Zehnder won’t prioritize your search unless you perfectly match a mandate. Don’t wait for them to call. (4) Use executive transition services They won’t land you a role, but they’ll help you craft a sharp value proposition, tune your resume and LinkedIn, and give your search direction. I had a great experience with Andrew Craven and Denise Holtz at Navigate Forward. *** and the most important lesson is *** (5) Your network is everything Every meaningful opportunity, including the one I accepted, came through a personal referral. Even if you’re an introvert (like I am), prioritize networking. Every conversation should lead to another. I’d spend far less time applying cold, and far more time making connections, if I had to do it again. If you’re looking, I’m happy to talk. If I can refer you or make an intro, just ask. Happy 4th of July! 🇺🇸 #jobsearchtips #executivesearch #leadershiphiring #techcareers #careertransition #networkingworks #hiddenjobmarket #executiverecruiting #careerstrategy #openforconversations