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Too many fees to list them all

Comcast complains to FCC that listing all of its monthly fees is too hard

Comcast blasted for seeking “loopholes” in rule requiring disclosure of all fees.

Jon Brodkin | 252
A Comcast service van seen from behind.
Credit: Getty Images | Smith Collection/Gado
Credit: Getty Images | Smith Collection/Gado
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Comcast is not happy about new federal rules that will require it to provide broadband customers with labels displaying exact prices and other information about Internet service plans.

Sample "Broadband facts" label including exact monthly prices, fees, speeds, and data allotments.
Broadband label that ISPs will be required to display to consumers at the point of sale.
Broadband label that ISPs will be required to display to consumers at the point of sale. Credit: FCC

In a filing last week, Comcast told the Federal Communications Commission that it is “working diligently to put in place the systems and processes necessary to create, maintain, and display the labels as required.” But according to Comcast, “two aspects of the Commission’s Order impose significant administrative burdens and unnecessary complexity in complying with the broadband label requirements.”

Comcast noted that five major cable and telecom industry trade groups petitioned the FCC in January to change the rules. Comcast’s new filing urged the FCC to grant the petition “as soon as possible before the rules become effective to help providers streamline and simplify their labeling processes, which will ultimately benefit consumers.”

The FCC was required to implement broadband label rules in a 2021 law passed by Congress. Although the FCC approved the label rules in November 2022, it’s not clear when they will take effect. They are subject to a federal Office of Management and Budget (OMB) review because of requirements in the US Paperwork Reduction Act. Medium-sized and large ISPs would be required to comply six months after the OMB review, while providers with 100,000 or fewer subscribers would have one year to comply.

“The label hasn’t even reached consumers yet, but Comcast is already trying to create loopholes. This request would allow the big ISPs to continue hiding the true cost of service and frustrating customers with poor service. Congress created the label to end these practices, not maintain them, and Comcast offers no compelling reason for the FCC to violate Congress’ intent,” Joshua Stager, policy director at media advocacy group Free Press, told Ars. Stager previously advocated for the broadband labels when he was deputy director of New America’s Open Technology Institute.

The FCC rules require ISPs to display the labels at the point of sale. The labels must disclose broadband prices, introductory rates, data allowances, Internet speeds, and include links to information about an ISP’s network management practices and privacy policies.

Comcast doesn’t want to list all monthly fees

Comcast pointed to “recent filings regarding the Commission’s underestimation of the burdens associated with implementing the broadband consumer label rules.” Those filings came from Verizon, AT&T, Lumen (aka CenturyLink), and a trade group representing rural broadband providers.

Comcast and other ISPs have annoyed customers for many years by advertising low prices and then charging much bigger monthly bills by tacking on a variety of fees. While some of these fees are related to government-issued requirements and others are not, poorly trained customer service reps have been known to falsely tell customers that fees created by Comcast are mandated by the government.

The FCC rules will force ISPs to accurately describe fees in labels given to customers, but Comcast said it wants the FCC to rescind a requirement related to “fees that ISPs may, but are not obligated to, pass through to customers.” These include state Universal Service fees and other local fees.

As Comcast makes clear, it isn’t required to pass these costs on to customers in the form of separate fees. Comcast could stop charging the fees and raise its advertised prices by the corresponding amount to more accurately convey its actual prices to customers. Instead, Comcast wants the FCC to change the rule so that it can continue charging the fees without itemizing them.

The portion of the FCC order that Comcast and other ISPs object to says that “providers must list all recurring monthly fees,” including “all charges that providers impose at their discretion, i.e., charges not mandated by a government.”

Comcast wrote:

[T]he Order appropriately refrains from requiring ISPs to itemize state and local taxes, recognizing that they “often vary according to a customer’s geographic location.” The Order adopts the same treatment for government fees that a “relevant state or local government ‘mandate[s]'” must be passed through to customers… However, the Order appears to take a different tack with respect to fees that ISPs may, but are not obligated to, pass through to customers. The language of the Order creates much uncertainty over how ISPs must treat these fees on their labels because it may be read to require ISPs to itemize each of these pass-through government-imposed fees on their labels… If these fees must be itemized, a separate label must be created for each unique combination of applicable nonmandatory pass-through government fees. Itemizing these fees would substantially increase the burden on providers to generate and maintain their labels, particularly as the fees are subject to change, in some cases as often as quarterly.

FCC urged to reject loopholes

Comcast said the FCC should let providers “list state and local government fees on labels the same way they list state and local taxes” or at least “permit the listing of the maximum amount of fees that may apply.”

Even if Comcast’s wish is granted, the cable company said it would still have to “create 251 separate broadband consumer labels to comply with the rules.” Comcast’s filing also specifies the number of labels it would have to create if the FCC declines to change the rules, but that number is redacted in the publicly available version of Comcast’s submission.

Harold Feld, senior VP of consumer advocacy group Public Knowledge, said the FCC rules should remain unchanged.

“These rules are important for informing consumers about the basis for the cost of broadband and to ensure that ISPs comply with the rules,” Feld told Ars. “In other words, they do exactly what the statute instructed. The reasons given to change these rules were not compelling when the trade associations filed their petition for reconsideration, and they have not become more compelling now.”

The FCC, Feld said, “should reject the request to create loopholes which would obscure what fees providers decide to pass on versus those that are mandated by state law. It is an effort to pass blame to the state which properly belongs to the ISP.”

Documenting compliance

Secondly, Comcast objects to a record-keeping requirement that seems designed to ensure that ISPs are following the rules. The record-keeping rule relates to providing labels through “alternate sales channels” such as retail stores or customer service phone calls. The FCC said that ISPs can meet the label requirement in these sales channels either by providing a hard copy of the label or by “directing the consumer to the specific web page on which the label appears by, for example, providing Internet access in the retail location or giving the customer a card with the printed URL or a QR code, or orally providing information from the label to the consumer over the phone.”

ISPs that don’t provide hard copies in those sales channels must document each instance in which they direct a consumer to a label. Essentially, ISPs must be able to prove that they pointed each consumer to the label.

Providers that don’t provide hard copies of the label in the alternate sales channels “shall document each instance when it directs a consumer to a label at an alternate sales channel and retain such documentation for two years,” the FCC rule says.

Comcast told the FCC that ISPs shouldn’t have to collect these records. Comcast said that due to the “number of customer interactions in Comcast retail stores and over the phone,” maintaining these “otherwise-unnecessary records imposes substantial additional burdens.” Comcast urged the FCC to “act quickly to clarify that ISPs may comply with the Order’s requirement by simply documenting their practices and procedures for displaying the label at alternate sales channels.”

Advocates wanted stricter rules

Comcast also objected to how the record-keeping requirement was implemented. “The Order does not explain or justify this requirement, which is not reflected anywhere in the actual rules and was not even addressed in the underlying proceeding,” Comcast said. The Comcast statement about the “actual rules” differentiates between the rules themselves and the much longer order in which the FCC explained its reasoning and how the rules will be enforced.

Before the FCC approved its rules last year, cable-industry lobby group NCTA-The Internet & Television Association urged the commission to reject proposals to require that broadband labels be sent to consumers with every monthly bill. Stager believes that provision would have made it into the final rules if the FCC wasn’t still operating with a 2-2 partisan deadlock due to the Senate refusing to confirm Biden nominee Gigi Sohn.

“Comcast already succeeded in watering down the label last year when they defeated a requirement to display the label where customers would actually see it—on their monthly bill,” Stager said. “Despite strong support for this common-sense rule, the FCC didn’t have the votes. It’s a loophole that many ISPs, which are notoriously adept at hiding billing disclosures, will try to drive a truck through.”

FCC Chairwoman Jessica Rosenworcel recently proposed similar pricing transparency rules for the TV services offered by cable and satellite companies. TV providers like Comcast generally advertise rates that don’t include charges such as the “Broadcast TV” and “Regional Sports Network” fees. Rosenworcel’s proposal would require cable and direct-broadcast satellite providers to “state the total cost of video programming service clearly and prominently, including broadcast retransmission consent, regional sports programming, and other programming-related fees, as a prominent single line item on subscribers’ bills and in promotional materials.”

Listing image: Getty Images | Smith Collection/Gado

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Jon Brodkin Senior IT Reporter
Jon is a Senior IT Reporter for Ars Technica. He covers the telecom industry, Federal Communications Commission rulemakings, broadband consumer affairs, court cases, and government regulation of the tech industry.
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