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Jules Mossler
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Jules Mossler
@julie_mo
CMO & Narrative Architect for the C-Suite | Perception Exec for frontier tech. Prev: CoinFund, Paxos, Sportradar, Waze, & more. Pay it forward🤘🏻
[email protected]
Joined July 2008
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  • Pinned
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    Jules Mossler
    @julie_mo
    Jul 20
    Diet Coke is for class and Serifs are for taste
    user avatar
    Andreas Storm
    @avstorm
    Jul 20
    Coca-Cola unveils a new global brand identity
    00:00
    1.2K
  • user avatar
    Jules Mossler
    @julie_mo
    5h
    Just realized my X account is old enough to VOTE July 08. Older than any of my credit cards, my mortgage, probably any of my clothes, even my marriage. Feeling geriatric but also having a moment of ….shouldn’t this site work harder for me? 18 years posting consistently on
    310
  • user avatar
    Jules Mossler
    @julie_mo
    Jul 31
    I am once again begging consumer AI companies to find marketers outside of San Francisco
    user avatar
    Orchid
    @orchid_hq
    Jul 28
    Introducing Orchid, the first assistant that actually gets you 🌸
    00:00
    16K
  • user avatar
    Jules Mossler
    @julie_mo
    Jul 29
    Fascinating data set on consumer identity and desire from New Consumer: - Nike and Apple somehow manage to be top of the list for ‘the thing made for someone like me’ and ‘the thing I covet’ *at the same time*. Most brands are forced to choose: luxury = aspirational but distant
    user avatar
    Dan Frommer
    @fromedome
    Jul 29
    We asked 3,500 Americans to write in — not pick from a list — the brand that “feels like it was made for someone like you.” Then: The brand they wished they “could buy more of, but feels like it’s meant for someone with more money.”
    1.1K
  • user avatar
    Jules Mossler
    @julie_mo
    Jul 29
    a word of caution- you have three chances to upscale an animal photo using AI before you summon a demon
    236