At Amazon, we’re improving customers’ lives with practical, useful generative AI innovations.

Across Amazon, we’ve been developing and deploying state of the art AI and machine learning models to power customer experiences for over 25 years—for both customer-facing services and internal operations—from the recommendation engines that personalize the shopping experience on Amazon.com to the AI-powered robots that optimize order fulfillment in our warehouses.

Learn more about Amazon's innovation with AI

  • Abstract cosmic vortex with glowing blue and white energy spirals
    Science at Amazon enables new customer experiences, addresses existing customer pain points, complements engineering and product disciplines, and is a critical functional skill for all Amazon businesses. It is this focus on the customer, and the company’s ability to have impact at global scale that attracts some of the brightest minds in artificial intelligence, machine learning, and related fields.
  • AWS logo on gradient blue-green background
    Build and scale the next wave of AI innovation on AWS. Reinvent customer experiences with the most comprehensive set of artificial intelligence and machine learning services
Latest AI news
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NBA and AWS announce a partnership that will enhance broadcasts and provide fans with live stats to help them dive deeper into the game.
Oct. 1, 2025
Panos Panay, SVP of Devices & Services, on stage announcing the new Echo Show 8 and 11, and Echo Dot Max and studio.
Introducing our most advanced Echo devices yet, featuring premium audio, next-generation AI processing and Omnisense sensor fusion for more proactive and personalized Alexa+ experiences.
Sept. 30, 2025
Three kindle devices e-readers displaying creativity notes, statistics, and urban sketches
The all-new Kindle Scribe lineup is thinner, lighter, and faster with new productivity features, including AI-powered notebook search.
Sept. 30, 2025
Ring video doorbell mounted on exterior wall near greenery
Ring's new technology powers neighborhood safety with ultra-clear video and features that turn cameras into community tools for pet owners.
Sept. 30, 2025