Top creative trends
Browse the topics that are top‑of‑mind with today’s consumers. Whether it’s a hard to visualize concept or a theme that’s meaningful to your customers, we’ve organized the latest trend reporting to made it easier for you to access and execute on.
Culture
Sustainability
Technology
Wellness
Content spotlights
Our global creators capture the concepts and visual content highlighted in our latest reporting. It’s how we use data and insights to craft impactful images and videos that help you connect with customers around the world. Check out the latest Content Spotlights to see the research in action.
Content Spotlight
Redefining Luxury Living in LA ›
Sep 24, 2026
What does luxury look like today? At our Create by Getty Images LA event, creators came together to capture a fresh vision of affluent living, blending sophisticated design, meaningful connections, and authentic everyday moments into premium image and video content.
Content Spotlight
A Taste of Mexico: Food, Culture, and Connection ›
Sep 2, 2026
Through four shoots, this article explores how Mexico’s rich culinary culture brings people together, from markets and street-food stalls to cooking classes and after-work drinks.
Content Spotlight
Middle East's Future Workforce: Visuals that Connect ›
Jul 24, 2026
In the Middle East, where technology and changing expectations are reshaping work, authentic visual storytelling helps organisations connect with employees and future talent. Through initiatives like MarhabaKSA and MarhabaUAE, Getty Images is helping brands move beyond workplace stereotypes and reflect the realities of modern work.
Creative video trends
In the ever‑evolving attention economy, video has proven to be a consistent growth driver—and aligning with the latest videos trends is key to success. These video content spotlights feature powerful video clips that can slow the social media scroll and deliver deeper impact.
Content Spotlight
Redefining Luxury Living in LA ›
Sep 24, 2026
What does luxury look like today? At our Create by Getty Images LA event, creators came together to capture a fresh vision of affluent living, blending sophisticated design, meaningful connections, and authentic everyday moments into premium image and video content.
Visual Aesthetics across Asia-Pacific ›
Sep 22, 2026
What makes an image feel right for one market but not another? Drawing on Getty Images' download trends, VisualGPS research, and my own experience curating for the Asia-Pacific region, I explore the distinct visual preferences that shape Japan, Southeast and East Asia and Australasia, and how understanding these nuances can help creatives connect more effectively with audiences.
Content Spotlight
Capturing Slow Living in Slow Motion ›
Jul 23, 2026
As more people embrace slow living, slow-motion video offers a natural way to capture those everyday intimate moments that inspire a more intentional way of living.
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