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Greater Scranton Area
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Articles by Rich
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Wait! Shouldn’t every month be Cyber Security Awareness Month?
Wait! Shouldn’t every month be Cyber Security Awareness Month?
You may ask, is LucidLink in the cybersecurity space? Well, no, but yes. Let me tell you what we mean by that.
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Stream it, don’t sync it! Using cloud object storage in 2020 and beyond.Jan 7, 2020
Stream it, don’t sync it! Using cloud object storage in 2020 and beyond.
After being in technology for a few decades, I like many of you have come across technology that at the time of…
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1 Comment -
My 7 Reasons As To "Why OneXafe?"Jul 2, 2019
My 7 Reasons As To "Why OneXafe?"
Often while speaking to business partners and customers about storage needs, I'm asked the obvious: "Why OneXafe?"…
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Cigars, Schnapps and ShadowXafeNov 14, 2018
Cigars, Schnapps and ShadowXafe
So, the family deserted me this evening, and I found myself sitting here enjoying some Enzian with a Partagás cigar…
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StorageCraft’s Exablox Object Storage Solution … and, Skiing.Mar 23, 2017
StorageCraft’s Exablox Object Storage Solution … and, Skiing.
I’m sitting here at my desk and glancing over at the calendar … yes, it’s March 23rd already! Yeah, it’s the end of the…
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“You spent how much?! … on a dedupe appliance?! You’re kidding me, right?”Mar 15, 2017
“You spent how much?! … on a dedupe appliance?! You’re kidding me, right?”
OK … so, we all have growing storage needs. Storage needs do NOT decrease over time.
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Combining StorageCraft Backup & Recovery with Exablox Object StorageMar 7, 2017
Combining StorageCraft Backup & Recovery with Exablox Object Storage
I will begin by arguing from a technological standpoint that StorageCraft’s ShadowProtect SPX software is the leading…
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Object Based Storage ... Why not? It's the future of storage.Mar 3, 2017
Object Based Storage ... Why not? It's the future of storage.
To start, we all require digital storage and will require more of it moving forward. Heck, look at the small limited…
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StorageCraft's ShadowStream ReplicationDec 29, 2016
StorageCraft's ShadowStream Replication
I'm often asked, "When should I use ShadowStream replication over iFTP?" A very good question since StorageCraft's…
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Thoughts on backup, recovery and copies of data.Aug 31, 2016
Thoughts on backup, recovery and copies of data.
Looking back as to how I ended up at StorageCraft a number of years ago, it all came down to what I was actually trying…
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Activity
12K followers
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Rich Werhun reposted thisRich Werhun reposted thisHot dogs, home runs, and high-performance workflows. 🌭⚾️💻 Great game, even better company. A huge thank you to everyone who joined LucidLink and Amazon Web Services (AWS) for our "Take Me Out to the Ball Game" event. There is nothing quite like a marquee Phillies vs. Dodgers matchup to bring together the best in Philadelphia sports and technology. Collaborating with the #AWS team—including Danny Cox and Matt Gibson is always a highlight. Together, we are showing how cloud-native collaboration can accelerate the most demanding creative cycles. Can’t wait for the next one! 🚀 #AWS #LucidLink #SportsTech #PhiladelphiaPhillies #CloudComputing #Partnership Brett Wolf David Mauer Rich Werhun Brandon Miller Tom Franklin Bailey Thompson Michael Lally Nicole Karalevich
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Rich Werhun shared thisPhillies and Dodgers tonight at Citizens Bank Park. It’s a LucidLink and Amazon Web Services (AWS) event!!
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Rich Werhun reposted thisRich Werhun reposted thisThe gap between project timelines and delivery dates in AEC has one consistent culprit... ...infrastructure that can't keep up with how teams actually work. Welcome back to #TheStateOfFlow 🌀 — tracking what's draining teams most and how the best ones break through. Part four: The infrastructure gap in AEC. The data is hard to ignore: → McKinsey found that construction projects using collaborative digital workflows are up to 45% more likely to finish on time. → Autodesk's State of the Industry reports over 70% of AEC firms have increased cloud tool adoption since 2020. The shift is clear in project outcomes. But adoption alone doesn't close the gap. The firms hitting deadlines are accessing files in real time, from anywhere, without the lag that makes remote collaboration a liability on large-scale builds. More cloud tools isn't the answer. It's infrastructure that works with the tech stack you already own. BIM models don't get lighter. Project teams don't get smaller. The infrastructure has to keep up. That's the standard LucidLink is built to meet. #FileStreaming #AEC #CloudInfrastructure #DigitalConstruction
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Rich Werhun reposted thisRich Werhun reposted thisNAB 2026 — we’re here. 💚 The team is at Booth N2940 and ready for a packed week of conversations with the creative and media community we’re built for. On the agenda: → Live demos of LucidLink in action → Sessions all week at our Tech Partner Theater with TwelveLabs, Amazon Web Services (AWS), Embrace, Backlight, Mimir, MASV, Codemill, XenData, and more → Real talk about how modern post-production teams are rethinking storage Whether you’re a studio, a freelancer, or somewhere in between — come say hi. We want to hear what you’re working on. See you on the show floor. #NABShow #NAB2026 #LucidLink #PostProduction #MediaAndEntertainment
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Rich Werhun reposted thisRich Werhun reposted this"I was rejected 33 times and built a $390 million company, at 48 years old. Age bias in tech is costing us all." Our CEO, Peter Thompson, shares why later-stage reinvention is a competitive advantage. Two decades of pattern recognition, 33 investor rejections, and the conviction to keep going is what built the platform now trusted by Paramount, Adobe, and Spotify. In his own words: "Most people at that stage of their careers are trying to reduce risk, not introduce it. They have steady income. They have dependents. In tech, the unspoken assumption is that if you were going to take a big swing, you should have done it already. I decided to swing anyway." The real risk has nothing to do with failure, it's deciding your moment has already passed. Read the full piece in Fortune here 🔗: https://lnkd.in/g3VGKpfG
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Rich Werhun shared thisGood read on what any support team's approach should be at the core.Rich Werhun shared thisStop Hiding Behind the Ticket 34 years in the 'Splash Zone' of customer crisis. We have all been there—trapped in a loop of "Case Numbers" and scripted "I understand your frustration" lines while the actual problem remains untouched. Whether I was managing corporate cabin crews at 30,000 feet, restructuring nationwide trucking routes at Kraft, or—in my current role—advocating for patients waiting on critical medications, I’ve learned one thing: You cannot de-escalate a human being with an automated script. High-stakes communication isn’t about the "fix" in the system; it’s about the person on the other end of the line. My "No-Nonsense" 3-step rule for moving past the script: 1️⃣ Kill the "Policy-First" defense: Don’t lead with why the system failed or what the "standard procedure" is. Validate the person first. You can’t solve a problem for someone who feels like just another ticket number. Simply, they feel unheard. 2️⃣ Give them a clock, not just a case number: Uncertainty is the fuel for panic. Don’t just say "we’re looking into it." Tell them exactly what is happening next and give them a specific time for a follow-up. They need some sort of timeline. 3️⃣ Be the anchor: Don’t bounce a frustrated client through a labyrinth of departments. Own the communication until the resolution is reached. In a world of automated "no-reply" emails, be the person who actually replies. In my experience—from the flight deck to the remote office—when you stop hiding behind the tech and start leading as a person with empathy and in control with a clear path forward, the "unsolvable" problems usually start solving themselves. #CustomerExperience #Leadership #CustomerSupport How do you handle it when a company tries to "process" you instead of "helping" you? Let's talk about the best (and worst) support strategies below. #CustomerService #CX #ServiceLeadership #ClientExperience #EmpathyInLeadership #CrisisCommunication #HumanCenteredLeadership #CustomSuccess #ContactCenter
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Rich Werhun shared thisQuick interesting read on LucidLink's Connect in Blocks and Files. Check it out 👇LucidLink Connect streams S3 buckets without the ingest headacheLucidLink Connect streams S3 buckets without the ingest headache
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Rich Werhun shared thisI couldn’t agree more with point #1 in this post: Silence is dangerous. When you are managing high-level operations remotely, over-communicating isn't micromanaging—it's survival. If you wait to be asked for an update by your team or your clients, you are already behind. This is a great read by Suzanne Monseur on what true, high-stakes remote execution actually looks like. Check it out 👇👇👇 #RemoteWork #WorkFromAnywhere #WFH #WorkFromHome #DigitalNomad #FlexibleWorkRich Werhun shared thisThe Remote Reality A lot of people think remote work is about what you don't have to do—no commute, no cubicles, no office politics. But after nearly a decade of managing high-volume, complex accounts from a remote office, I’ve learned it is entirely about what you must do. Whether I’m navigating highly regulated federal loan portfolios or coordinating sensitive, nationwide medical deliveries, the stakes are just as high as they would be in an onsite corporate environment. You cannot execute seamless corporate communications and patient advocacy across complex networks by just "logging on" and hoping for the best. Thriving and being successful in a fast-paced remote setting is a learned skill. Here are my three non-negotiables for high-level remote execution: 1️⃣ Silence is dangerous: In a physical office, silence usually means that you're focused. Remotely, silence can be perceived as absence. Proactive, high-level corporate communication is the only way to build trust across digital teams. Remember: Update before you are asked. 2️⃣ Create a 'Psychological Commute': You need a trigger to switch from "home" mode to "executive" mode. Even if my commute is only ten steps to my home office, I maintain a strict morning routine to signal to my brain that it’s time to execute. 3️⃣ Master the tech, but lead with empathy: Software systems (like Epic, SAP, or a proprietary CRM) run the logistics, but they don't solve the human panic. The screen is a barrier; it's your job to project warmth, authority, and compassion right through it. Remote work isn't a perk, it's an operational strategy. New companies, especially tech companies, adopt a “remote first” mandate to attract the best talent from around the globe. This is a trend that is here to stay and will only grow in adoption in the future. For my fellow remote professionals—what is your #1 rule for staying focused and effective while working from home? Let me know in the comments! 👇 #RemoteWork #CustomerSuccess #CorporateCommunications #FutureOfWork #Productivity #TechJobs #SaaSJobs
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Rich Werhun shared thisCheck it out ... We have a Senior Customer Marketing Manager position open at LucidLink! 👇Rich Werhun shared thiswe’re hiring a Senior Customer Marketing Manager at LucidLink and im really fired up about this one. i don’t say this lightly: if customer advocacy is your thing, this role is a rare mix of incredible customers, real creative freedom, and massive impact. here’s your why: 1) you’ll work with household-name brands. these are the hottest companies right now. best way to hack your network. 2) you’ll build a true customer voice engine - stories, proof, references, video-first workflow spotlights, and the kind of credibility that moves big deals. and here's what you must be: 1) technical enough to hold your own in product conversations and turn that into clear customer proof. 2) you’re on the field with the team: a force multiplier for sales in the biggest moments. there’s a ton to build. and that’s what makes it career-changing. if you’re willing to put the work, this will be a career defining moment. apply below - and stand out. send me or our amazing recruiter Milen a creative note why you’re a customer advocate at heart. creativity and passion matters. #hiring #customermarketing
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Rich Werhun reacted on thisRich Werhun reacted on thisHot dogs, home runs, and high-performance workflows. 🌭⚾️💻 Great game, even better company. A huge thank you to everyone who joined LucidLink and Amazon Web Services (AWS) for our "Take Me Out to the Ball Game" event. There is nothing quite like a marquee Phillies vs. Dodgers matchup to bring together the best in Philadelphia sports and technology. Collaborating with the #AWS team—including Danny Cox and Matt Gibson is always a highlight. Together, we are showing how cloud-native collaboration can accelerate the most demanding creative cycles. Can’t wait for the next one! 🚀 #AWS #LucidLink #SportsTech #PhiladelphiaPhillies #CloudComputing #Partnership Brett Wolf David Mauer Rich Werhun Brandon Miller Tom Franklin Bailey Thompson Michael Lally Nicole Karalevich
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Rich Werhun liked thisRich Werhun liked thisMy first IDEA Conference is officially in the books, and I couldn’t have asked for a better way to break the seal in my new role. Over the last few days, I had countless conversations with strangers who became friends, strategized with partners, spent time getting to know people beyond the business, had the opportunity to step onto the pitch at FC Cincinnati, and even hit a few bombs at Great American Ball Park with David Mauer and Brett Wolf. But looking back, none of those moments stand out because of where they happened. They stand out because of who they happened with. This weekend was another great reminder that partnerships aren’t built on contracts, products, or quarterly goals. They’re built on relationships. The trust you earn in conversations, the laughs between meetings, and the genuine investment you make in other people. That’s the part of this role I’m most excited about. Grateful for everyone who took the time to connect this weekend, strengthen existing relationships, and start new ones. Looking forward to building on that momentum and continuing to grow the LucidLink Partner Ecosystem. #partnereco #cloudgtm #saas #IDEAConference
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Rich Werhun liked thisRich Werhun liked thisExcited to be heading to IDEA conference for the first time! 🎉 Looking forward to great conversations, fresh ideas, and connecting with the people driving this industry forward. If you're going to be there too, let's connect. See you there! 👋
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Rich Werhun liked thisRich Werhun liked thisTen years ago we set out to solve a specific problem: how to provide distributed teams instant, secure access to shared data without moving it. We built LucidLink for humans, end users collaborating with files: video editors finishing films across continents, engineers collaborating on CAD assemblies across manufacturing sites, architects needing shared access to BIM models, and enterprise teams working with large assets across hybrid infrastructure. The answer we arrived at, "don't move the data, connect to it where it lives", required capabilities that took a decade to get right. Global consistency. Zero-knowledge encryption. A unified namespace that works across nearly any infrastructure. Then something unexpected happened. Enterprises started connecting AI agents to their existing LucidLink filespaces. Not because we positioned it that way, but because the data was already there. And what emerged from that was an insight we hadn't originally designed for: the same infrastructure that solved distributed data access for humans turns out to be exactly what agents need. Persistent shared state. Consistent handoffs. Humans and agents working in the same namespace. Today, we're announcing the public beta of the LucidLink MCP server. It's the entry point for what we think is a meaningful role for LucidLink in how enterprises put agents into production -- not by moving their data into a new system, but by connecting agents to where the knowledge already lives. Every AI factory assumes the data is already there. We spent ten years making that true. The full post is linked below. I'd love to hear what you're seeing in your own deployments. https://lnkd.in/gzdbAwkTHow LucidLink is solving the agentic AI data access problemHow LucidLink is solving the agentic AI data access problem
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Rich Werhun liked thisRich Werhun liked thisAEC Innovate wrapped last week. Major thank you to PSMJ Resources, Inc. for bringing the right people into the room. The best moments always revolve around our customers. We had several walk up to our booth lats week, unprompted, and say: "I don't know how we worked without this." The conversations with architects and IT admins confirmed what we're seeing across the industry: AEC firms are serious about AI adoption and automation. The roadmaps exist. The blockers are operational. They are blown away by what LucidLink can do for cost efficiency and productivity for their teams. When hundreds of people need to work on the same gigabyte-scale Revit models together, every delay is an opportunity cost for your client — and waiting on VPN connections and file syncs is time you can't bill back. That's where the room kept landing: file access isn't an IT afterthought, it's a productivity and cost-efficiency lever. #AEC #AECInnovate #BIM #FileStreaming #InfrastructureModernization
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Rich Werhun liked thisRich Werhun liked thisGreat interview this morning with Cyrus Keenan-Eason showcasing Ghost Kits with League of Filmmakers at #NAB2026 - come see us in booth N967!
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