PR Daily announces 2025 Nonprofit Communications Awards finalists
Celebrating the communicators who drive change, amplify missions and make a lasting impact.
PR Daily is thrilled to announce the finalists for its 2025 Nonprofit Communications Awards. These outstanding professionals and teams exemplify the power of strategic storytelling, innovative messaging and mission-driven outreach that shapes public understanding and support for critical causes.
From clever campaigns to heartfelt narratives, this year’s finalists demonstrated remarkable excellence in elevating the voice of nonprofit organizations. Their work not only informed and inspired, but also drove real-world impact — advancing awareness, mobilizing communities and promoting meaningful change.
“Congratulations to all the finalists,” said Brendan Gannon, senior marketing manager for awards programs. “These communicators are champions of purpose, whose creative strategies and tireless dedication continue to uplift the communities and missions they serve.”
Read on to discover the finalists across all categories. Then, join us for a celebration of excellence at the Nonprofit Communications Awards Luncheon on September 26, 2025, hosted at the Yale Club in New York City. Finalists and industry leaders will gather to honor winners and network with peers who are using the power of communication to make a difference.
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Awards of Distinction
Corporate/Nonprofit Partnership of the Year • Campaign of the Year • Professional of the Year • Team of the Year
Campaigns and Communication
Advocacy or Awareness Campaign • Annual Report • Branding or Rebranding Campaign • Community-Nonprofit Partnership • Corporate-Nonprofit Partnership • Crisis Communications • Employee Communications • Event PR and Marketing • Fundraising Campaign • Influencer Communications • Marketing Campaign • Media Relations • Multi-channel Campaign • Podcast • PR Campaign • PR or Marketing on a Shoestring Budget • Print Publication • Public Affairs Campaign • Re-engagement Strategy • Social Media Campaign • Thought Leadership • Use of Artificial Intelligence • Video • Visual Storytelling • Website
Awards of Distinction
Corporate/Nonprofit Partnership of the Year
Doug Flutie Jr. Foundation for Autism: Jersey Mike’s Month of Giving
EPAM Systems: EPAM’s Partnership With Nirmaan Organisation
Sony Electronics: Sony Create Action
AARP: AARP Keeps the Focus on the Power of Voters 50-Plus
Advocate Health: $1B South Side Investment
American Society of Health-System Pharmacists: We’re Your Pharmacist
Cleary Strategies & The Seeing Eye: Changing Lives With Volunteer Puppy Raisers
Cone Health: Cone Health Announcement to Become Part of Risant Health
Conservation International: Trond Rap Report
NPWH: Her Health Matters Podcast
The Dairy Alliance: The Dairy Alliance Honors Farmers Shaping the Future of Agriculture
Nicholas Gann: Trout Unlimited
Lynn Heider: GoWest Credit Union Association
Marvin Hill: Humana Foundation
Olivia Truby: U.S. Olympic & Paralympic Committee
City of Greeley: Communications & Engagement Department Leadership
Dancers Against Cancer: Noah Lands
Campaigns and Communication
Advocacy or Awareness Campaign
AARP: AARP Keeps the Focus on the Power of Voters 50-Plus
Cleary Strategies & The Seeing Eye: Changing Lives With Volunteer Puppy Raisers
Communities In Schools: Being Present Matters
Kyowa Kirin, the XLH Network and SmithSolve: XLH Community Impact Survey & Communications Campaign
Ohio Department of Commerce: Make Me A Firefighter Recruitment Campaign
Parkinson’s Foundation: Parkinson’s Awareness Month 2024 — The ABCs of PD
Printed Circuit Board Association of America: PCBAA Team
The American Institute of Architects: 2024 AIA Architecture Week Campaign
The Mach 1 Group: Texas Secretary of State’s 2024 Voter Education Tour
U.S. Olympic & Paralympic Committee: Olivia Truby
WUCF: We Change Lives
American Concrete Institute: 2024 Annual Report
Baker College: President’s Annual Report
Centerstone: Better Care, Brighter Future: Centerstone’s FY2024 Annual Report
Code for America: 2025 Impact Report
National 4-H Council: Annual Report
PepsiCo Foundation: The PepsiCo Foundation’s 2023 Global Impact Report
Pokagon Band of Potawatomi Indians: New Horizons for Potawatomi Traditions
Branding or Rebranding Campaign
Alloy: Weaving Inclusivity With Innovation to Deliver a Vibrant Rebrand and Future-proof Website
Center for Creative Leadership: For All Things Humanly Possible
Geena Davis Institute: Celebrating 20 Years With a Refreshed Brand and Social Strategy
United Way Miami: Imagine The Impact You’ll Make
Community-Nonprofit Partnership
Dancers Against Cancer: Noah Lands
EECU Community Foundation: EECU Community Foundation and Fort Worth ISD Team Up to Stuff the Bus With Winter Clothes for Students in Need
Milken Institute: HBCU Fellows Program
Sanger Economic Development Corporation: Sanger Workforce Achievement Grant
Corporate-Nonprofit Partnership
ChristianaCare: Food Is Medicine: Communicating a Recipe for Health
Doug Flutie Jr. Foundation for Autism: Jersey Mike’s Month of Giving
National 4-H Council: Celebrating National Pizza Month With Casey’s and 4-H!
Navy Federal Credit Union: No Plate Left Behind
PepsiCo Foundation: PepsiCo, PepsiCo Foundation, Farm Foundation and Lay’s: The Little Farmer
AARP: AARP Keeps the Focus on the Power of Voters 50-Plus
American Medical Association: Elevating Physician Concerns on the Change Healthcare Cyberattack
Providence: Los Angeles Fires Communications
Scout Lab: Scout Lab for The Abortion Coalition for Telemedicine
The Leukemia & Lymphoma Society: Social Crisis Communications Framework
City of Hope: Inside Hope: A New Platform for a New Era in Cancer Care
Southcoast Health: Employee Giving Campaign
The Leukemia & Lymphoma Society: Our Organizational Strategy Framework
City of Greeley, Colorado: State of the City
The Harris Agency: The Watermen’s Ball
U.S. Olympic & Paralympic Committee: Olivia Truby
Beehive Strategic Communication: Giving for Good: Give to the Max Day 2024
Dancers Against Cancer: Noah Lands
Kean University Foundation: Climb Higher — Comprehensive Campaign Case for Support
Second Harvest Foodbank of Southern Wisconsin: WMTV Share Your Holidays
American Academy of Physician Associates (AAPA): AAPA Social Media Ambassador Program
Easterseals Southern California: Disability is Not a Dirty Word — Influencer Campaign
Call of Duty Endowment: #UAVChallenge Presented by USAA
San Antonio Botanical Gardens: Illuminate
American Forests: America’s Oldest Conservation Nonprofit Featured on CBS National News
Gregory FCA: Sounding the Alarm: Shining a Media Spotlight on AI-Generated Child Abuse
Hall Strategies: The Hermitage Cemetery
McKnight Brain Research Foundation: Breaking Down Brain Health: Understanding Cognitive Aging
Money Management International: MMI Peer Advocate Program
Palin Communications: From Awareness to Action: Empowering 65+ Year Old Australians to Ask for a Heart Health Check
Palmer Public: Empowering Every Ability: Bringing National Awareness to Inclusive Recreation
AARP: AARP Keeps the Focus on the Power of Voters 50-Plus
City of Greeley: Greeley’s Got It Campaign
National 4-H Council: Beyond Ready
Southcoast Health: Southcoast Health Pediatric Rehabilitation Center Grand Opening
Alliance for Clean Energy NY: Plugging In Podcast
Alzheimer’s Association: Speaking of Alzheimer’s
Electric Power Research Institute (EPRI): EPRI Current Podcast
Miami University: Major Insight Podcast
New Jersey Community Development Corporation: NJCDC’s The Loft
American Student Assistance: ASA PR Campaign
Children’s Health: Children’s Health Leverages Multifaceted Communications Campaign to Announce Plans for Transformative New Pediatric Campus to Meet the Surging Demand for Pediatric Care in North Texas
He Knows Your Name: Fox Hollow
Southcoast Health: Southcoast Health Pediatric Rehabilitation Center Grand Opening
PR or Marketing on a Shoestring Budget
American Society of Health-System Pharmacists: Spotlighting Drug Shortages: Pharmacists as First Responders in Drug Supply Crisis
ChristianaCare: Food Is Medicine: Communicating a Recipe for Health
The Morton Arboretum: Summer of Bugs — Cicada Tree Care Campaign
VHCA-VCAL: Thank a Nurse Campaign
Cedar Community: Live More Magazine
Jewish National Fund-USA: B’yachad
SMACNA: SMACNews January-February 2025 Edition
The Archer School for Girls: Communications and Strategic Marketing
The Marfan Foundation: Connective Issues Magazine
AARP and FleishmanHillard: Fighting For Our Nation’s Caregivers
ASHP (American Society of Health-System Pharmacists): Spotlighting Drug Shortages: Pharmacists as First Responders in Drug Supply Crisis
Kyowa Kirin, the XLH Network and SmithSolve: XLH Community Impact Survey & Communications Campaign
The James Barry-Robinson Institute: Foster Care Myth Campaign
VHCA-VCAL: Thank a Nurse Campaign
Providence Swedish North Puget Sound: Proudly Providence Swedish
Tulane University: We’re on the Rise
United Way Miami: Imagine The Impact You’ll Make
American Academy of Physician Associates (AAPA): AAPA Social Media Ambassador Program
Genesis Inspiration Foundation: Digital Renaissance: Genesis Inspiration Foundation’s Transformative Social Media Campaign
Smithsonian Institution: Nail Art: Get inspired With the Smithsonian
UNC Health: Emergency Room MythBusters
United Way Miami: Imagine The Impact You’ll Make
Humana Foundation: When Vulnerabilities and Disparities Turn Weather Into Disasters, What’s Philanthropy’s Role?
UNC Health: UNC Health Talk Blog
Use of Artificial Intelligence
Cayman Islands Government: Innovating Public Communication: The Cayman Islands Government’s Use of AI
INNOCEAN USA: Villains Against Evil
American Dairy Association Mideast With MediaSource: Video Campaign Captures the Tradition and Fun of the Ohio State Fair Butter Cow, Reaching Hundreds of Millions
Ares Charitable Foundation: Green Skilling Rural America: The Story of The Industrial Commons
Hyundai Hope On Wheels: Hyundai Hope On Wheels and Musicians On Call
SMACNA: Project Spotlight — Ottawa Public Library
The Leukemia & Lymphoma Society: Denise Costa
UNC Health: Hurricane Helene Patient Story Video
American Academy of Physician Associates: 2024 Iowa PA Modernization Video Project
American Dairy Association Mideast With MediaSource: Video Campaign Captures the Tradition and Fun of the Ohio State Fair Butter Cow, Reaching Hundreds of Millions
ChristianaCare: Food Is Medicine: Communicating a Recipe for Health
Dancers Against Cancer: Noah Lands
Humana Foundation: Raising Grandsons — Humana Foundation and Generations United
Alloy: Weaving Inclusivity With Innovation to Deliver a Vibrant Rebrand and Future-proof Website
Montieth & Company: The Pink Bows Foundation Website
SMACNA: SMACNA Website
Southcoast Health: Southcoast Health Heart & Vascular Microsite
