Call for Entries Deadline: Dec. 3, 2025

Honoring the campaigns and leaders shaping the future of marketing

PR Daily’s Marketing Awards celebrates the visionary campaigns, bold ideas and leaders that are shaping marketing’s future. Winning here is more than a trophy; it’s a testament to creative leadership and innovation.

From integrated strategies and compelling content to AI innovations that challenge expectations, this is where industry-defining work shines. If your work made an impact, it belongs here.

The honors go beyond campaigns: We’re spotlighting the leaders, dynamos, rising stars and agencies who set the standard for the entire industry. Whether you’re an in-house powerhouse or an agency innovator, this is your stage.

Entering is seamless and strategically rewarding. Winners gain recognition that commands credibility, validates innovation and sets them apart. Winning work will be seen and celebrated across the marketing community.

PR Daily’s Marketing Awards is where the most impactful marketing work takes center stage. Submit your entries today.

CATEGORIES

BEST CAMPAIGNS AND CATEGORIES

 B2B Marketing Campaign

Honoring innovative B2B campaigns that broke through noise to engage audiences in meaningful ways. These initiatives drove measurable results through bold strategy, creative execution and industry impact.

 B2C Marketing Campaign

Celebrating consumer-focused campaigns that captivated attention and sparked emotional connections. These efforts fueled brand growth by blending creativity with audience insight.

 Brand Launch

Spotlighting groundbreaking launches that introduced new brands with originality, clarity and market momentum. These campaigns set the stage for long-term recognition and growth.

 Cause-Related Marketing

Recognizing purpose-driven initiatives that authentically aligned brands with causes that matter. These campaigns advanced social good while amplifying brand identity and influence.

 Content Marketing Strategy

Celebrating audience-first strategies that turned storytelling into a business advantage. These campaigns delivered sustained engagement, awareness and measurable impact.

 Corporate or Brand Website

Honoring digital hubs that brought brand identity to life with design, function and storytelling. These websites pushed boundaries of creativity while enhancing the user experience.

 Crisis Response

Recognizing marketing efforts that turned high-pressure challenges into opportunities for trust. These strategies balanced transparency, creativity and brand resilience.

 Data-Driven Marketing Campaign

Celebrating campaigns that harnessed data and insights to fuel creativity and precision. These initiatives proved the power of analytics in driving results and redefining strategy.

 Demand-Gen Campaign

Spotlighting inventive initiatives that built awareness, nurtured prospects and generated tangible demand. These efforts blended strategy with standout creativity to deliver growth.

 Digital Advertising Campaign

Honoring digital ads that cut through clutter with creativity, precision targeting and measurable results. These campaigns set new benchmarks for awareness and conversion.

 Email Marketing Campaign

Recognizing high-impact strategies that reimagined what email can achieve. These campaigns fostered connection, inspired action and drove measurable outcomes.

 Employer Brand Campaign

Celebrating authentic stories that positioned organizations as employers of choice. These campaigns elevated workplace reputation while building pride and loyalty.

 Event Strategy

Spotlighting event marketing that redefined audience engagement and elevated experiences. These initiatives delivered impact both in the moment and long after.

 Experiential Marketing Campaign

Honoring immersive campaigns that blurred the line between brand and experience. These efforts created lasting impressions by inviting audiences to actively participate.

 Inclusive Marketing

Recognizing campaigns that authentically celebrated diversity, equity and inclusion. These initiatives inspired connection and proved inclusion is both powerful and essential.

 Influencer Campaign

Celebrating partnerships that transformed influence into impact. These campaigns amplified reach, credibility and authentic engagement.

 Integrated Marketing Campaign

Spotlighting cross-channel storytelling that delivered cohesive, disruptive impact. These initiatives proved the power of integration in building brand resonance and results.

 Lead-Gen Campaign

Recognizing inventive strategies that turned interest into measurable growth. These campaigns showcased creativity in attracting, nurturing and converting leads.

 Loyalty or Retention Marketing Program

Celebrating initiatives that deepened relationships through creativity and personalization. These efforts drove retention, built loyalty and elevated brand affinity.

 Nonprofit Campaign

Honoring mission-driven initiatives that advanced social or community impact. These campaigns combined purpose with creative execution for meaningful engagement.

 Out-of-Home Campaign

Spotlighting bold OOH strategies that commanded attention in unexpected places. These campaigns left lasting impressions through creativity and visibility.

 Overall Marketing Program

Recognizing comprehensive programs that demonstrated originality, cohesion and significant impact. These efforts represented the pinnacle of integrated marketing success.

 Podcast

Celebrating branded podcasts that informed, entertained and connected with audiences. These initiatives amplified brand storytelling in compelling, lasting ways.

 PR Campaign

Honoring campaigns that fused marketing and PR for maximum influence. These efforts elevated brand reputation, built trust and drove measurable outcomes.

 Rebrand or Refresh

Recognizing transformative rebrands or refreshes that revitalized identity and energized audiences. These initiatives blended creativity and strategy to redefine perception.

 Search/SEO Marketing

Spotlighting inventive SEO strategies that boosted visibility and authority in crowded markets. These campaigns turned optimization into storytelling and results.

 Small Budget, Big Impact

Celebrating resourceful campaigns that delivered remarkable outcomes with limited resources. These initiatives proved creativity is the ultimate advantage.

 Sustainability Campaign

Honoring marketing that authentically communicated environmental commitments and progress. These campaigns inspired audiences while reinforcing brand values.

 Thought Leadership Program

Recognizing initiatives that positioned voices as industry authorities. These efforts turned expertise into influence and shaped conversations.

 Trade Show or Conference

Celebrating marketing strategies that maximized visibility, engagement and experience at key events. These initiatives elevated presence while delivering tangible results.

 Use of AI in Marketing

Spotlighting campaigns that transformed AI from tool to creative partner. These initiatives showcased innovation, optimization and next-gen strategy.

 Use of Emerging Technology

Honoring inventive uses of emerging tools or platforms that redefined marketing possibilities. These efforts set new standards for innovation and creativity.

 Use of Social Media

Recognizing social campaigns that sparked conversation and community. These initiatives turned platforms into stages for creativity and impact.

 Video Marketing Campaign

Celebrating video campaigns that brought stories to life with creativity and clarity. These efforts captured attention, moved audiences and drove results.

PEOPLE, TEAMS AND BEST IN SHOW

 ICONIC Award

Honoring a transformative campaign that redefined what’s possible in marketing. This distinction represents innovation, excellence and lasting influence.

 Best in Show

Recognizing the single most outstanding entry across all areas of marketing. This award celebrates marketing achievement at its highest level.

 Agency of the Year: Large

Celebrating agencies that delivered boundary-pushing strategies, creativity and client success on a large scale. These firms set benchmarks for innovation and impact.

 Agency of the Year: Midsize

Honoring midsize agencies that blended agility with excellence to achieve outstanding growth. These teams proved size is no barrier to industry disruption.

 Agency of the Year: Small

Spotlighting small agencies that achieved remarkable results through creativity and bold vision. These firms turned resourcefulness into competitive edge.

 In-House Marketing Team of Year

Recognizing in-house teams that transformed collaboration into breakthrough results. These groups drove innovation, cohesion and measurable success.

 Marketing Dynamo (Director or Manager Level)

Honoring rising leaders whose creativity and strategy delivered outsized impact. These professionals are shaping the future of marketing leadership.

 Marketing Leader of the Year (CMO or VP)

Celebrating senior executives who combined vision and innovation to achieve transformative outcomes. These leaders embody the highest standards of excellence.

 Rising Star (age 30 or under)

Recognizing young professionals whose early work signals a bold future for marketing. These trailblazers are rewriting the rules of the industry.

HOW TO ENTER

Awards Criteria

When completing your entry, include a 350–900 word synopsis with these sections (as applicable):

  • Goals: What did you set out to achieve? (Awareness, leads, loyalty, sales, brand positioning, etc.)
  • Strategy & Tactics: How did you plan to reach your audience? (Channels, creative approach, methods used.)
  • Execution: What brought your plan to life? (Content, activations, events, digital initiatives, partnerships.)
  • Evaluation/Results: How did you measure success? (Engagement, conversions, revenue, retention, brand lift, ROI.)

What judges want to see: Clear objectives, bold ideas, creative execution, measurable impact, and alignment with category descriptions.

Supporting materials encouraged: Campaign reports, analytics, creative assets, testimonials, videos, social media samples, or other documentation. Proprietary information will remain confidential.

ENTER

ELIGIBILITY REQUIREMENTS

These awards are open to in-house, agency and independent communication practitioners in the private, corporate, nonprofit and government sectors. Enter your work, the work of your organization or submit entries on behalf of your client.

Companies from around the world are welcome to enter as long as the entry is submitted in English.

Contact Brendan Gannon to find the perfect category for your campaign or project. You can call 312-960-4407 or email [email protected].

This year’s program is open to any work executed between Dec. 1, 2024, and Dec. 3, 2025, inclusive.

ENTRY FEES

The fee for this program is $550 per entry.

A late fee of $325 per entry will be added to all entries received after 11:59 p.m. Central time, Dec. 3, 2024.

Do you have a campaign, project, individual or team you'd like to enter into multiple categories? Pay the original entry fee, and then only $250 for each additional category!

All entries are non-returnable and non-refundable.

W-9 Form / Tax ID Number Request

Frequently Asked Questions

WHY SHOULD I APPLY?
The PR Daily Marketing Awards spotlight the campaigns, teams and leaders shaping the industry. Winners receive wide recognition across our platforms and social channels, a custom profile highlighting their achievement, a trophy that validates creativity, strategy and results and more.
WHO CAN ENTER THESE AWARDS?
Entries are open to organizations, agencies and individuals worldwide. The program welcomes in-house teams, agencies, independent practitioners and vendors across corporate, nonprofit and government sectors. Entries must be submitted in English.
CAN I ENTER TWO OR MORE CATEGORIES?
Yes! You’re encouraged to enter multiple categories. Each entry is judged separately, and discounted pricing applies to your second entry and beyond, increasing your chances of earning recognition.
WHAT DO THE JUDGES LOOK FOR IN ENTRIES?
Judges seek bold, creative and results-driven work that demonstrates marketing excellence. Strong entries clearly define goals, showcase originality, include measurable results and feature supporting materials such as video, design, digital assets or other creative collateral. Please look at our past award winners to see what gets recognized and rewarded.
WHY ARE SOME DEADLINES EXTENDED?
Deadlines may be extended to accommodate applicant needs and align with promotional opportunities.
WHEN WILL I FIND OUT RESULTS?
All entrants will be notified of their status approximately three months after the final entry deadline.

Additional Questions

If you have any questions about the program or problems submitting your entry, please email Brendan Gannon at [email protected].

Sponsorship Opportunities

If you are interested in sponsoring one of Ragan Communications’ award programs, please contact Morgan Einspanier at [email protected]. 

 

Ragan Communications is not responsible for international shipping fees related to trophies or certificates.