Former head of UFC PR here.
Trump's name didn't appear in a single press release, one-sheet briefing, talking point, UFC-produced document, book, or piece of content before 2016.
The only time I recall his name being mentioned within my own earshot was execs laughing about his involvement with the money-pit that was Affliction MMA.
This narrative is simply false.
This is such an easy argument to win, so let's try an experiment.
Find any media article or interview with UFC execs written anywhere from 2005 to 2015 where they pinpoint Trump hosting a couple of shows in 2001 as pivotal or even relevant to the company's turnaround.
I've
