Pirelli

Pirelli Cinturato All Season SF3 has been ranked best all-season tyre by both Auto Bild and Tyre Reviews, achieving a remarkable double victory. In Auto Bild’s 2025 supertest – comparing 30 tyres – Cinturato All Season SF3 received the #highest overall score and the coveted “Exemplary” rating for its outstanding safety in wet conditions, excellent dry handling and braking, as well as strong #performance on snow. It also claimed first place in Tyre Reviews’ independent test for the second year in a row, excelling in dry braking, wet aquaplaning, and snow handling.   Dicover more here: 

The new Pirelli P Zero has been named best summer tyre by Auto Express, outperforming 8 competitors in dry and wet handling – the two most critical #performance and #safety features. Praised for its braking, handling and quiet comfort, this fifth generation of P Zero confirms the innovative leap made possible by Pirelli’s AI‑driven development and virtual testing. Discover more here: https://lnkd.in/dUdJ59nX

Not all adventures are born on a map. One was born in Tuscany: 28 days later, it reached the North Cape and returned, with 10,400 km behind it. At its heart? Four Pirelli Stella Bianca tyres. A reminder that innovation never ages. Explore the full narrative in Pirelli World, the magazine that brings Pirelli’s stories to life. #Pirelli Read more here: https://lnkd.in/dn68sr9v

Pirelli Design launches the PIRELLI Lifestyle Collection 2025-2026, expanding its universe with two capsules created by renowned designer Denis Deković: Racing Team and The Cal™. Two capsules — Racing Team and The Cal™ — mark the debut of this project. Created by world-renowned sportswear designer Denis Deković, the collection reinterprets Pirelli’s heritage with high-quality materials, modern unisex fits, and meticulous craftsmanship — transforming essentials into statements of style and #performance. This new initiative adds a third pillar to Pirelli Design’s activities, complementing merchandising — focused on #motorsport and corporate heritage — and licensing, which includes collaborations with prestigious brands in sailing, skiing, watchmaking, and sports equipment. The first drop, Racing Team, is available today on store.pirelli.com, while The Cal™ capsule will follow in October. Read more here: https://lnkd.in/gFWmw7KX

Last week Pirelli took part in Tutto Bene Hillclimb, an 8-km route with 65 turns on the scenic roads of Mottarone — where passion for driving meets design and innovation. From the Lancia Delta Safarista by Automobili Amos in its exclusive #Pirelli livery to icons like the Porsche 911 S/T (1970), Bentley Continental GT3, Lamborghini Murciélago, Dallara Stradale, Porsche Dakar, Porsche GT3 RS, and many others, the event was a true #celebration of automotive culture. Photo credits: Race Service; BorromeodeSilva

“Box Box Box” returns with a special episode to celebrate Pirelli’s 500th Formula 1 Grand Prix — now available on YouTube.   Hosted by journalist Tom Clarkson together with 1996 World Champion Damon Hill, the episode brings together six leading voices from the world of Formula 1: Stefano Domenicali, Zak Brown, Ross Brawn, Jerry Bruckheimer, Mario Andretti and Marco Tronchetti Provera. Their conversation spans people, #performance, #innovation and #culture — offering a rare, collective look at what defines the sport today and where it is headed.   More than a milestone, this episode reflects on 75 years of Formula 1 while looking ahead to the next 500 GPs — reaffirming Pirelli’s role as supplier, partner and key player at the pinnacle of motorsport.   Watch the full episode here: https://lnkd.in/duDH5EU3

1986 begann ich meine Ausbildung zum Energieanlagenelektroniker bei #PirelliDeutschland in Breuberg. Heute, fast 40 Jahre später, darf ich selbst junge Talente auf ihrem Weg begleiten. Seit 19 Jahren bin ich verantwortlich für die technische Ausbildung an unserem Standort. Was mir an der Arbeit besonders gefällt? Dass wir nicht nur Wissen weitergeben – sondern echte Perspektiven.  Denn bei Pirelli ist niemand auf sich allein gestellt. Unsere Auszubildenden und dualen Studierenden werden eng betreut, haben feste Ansprechpersonen und die Möglichkeit, sich mit einem starken Team im Rücken weiterzuentwickeln, ob in der Ausbildung oder im Studium. Ich bin Tilo Schwarz – und ich kann jedem jungen Menschen empfehlen, der Lust auf Technik, Teamwork und Zukunft hat: Schaut bei uns vorbei. Es lohnt sich. #Ausbildung #Technik #Teamarbeit #Breuberg #Karriereweg #MyPirelliStory 

Aston Martin Lagonda Ltd will adopt #Pirelli Cyber™ Tyre, the world’s first technology able to collect and process real-time data directly from the tyres, powered by #Pirelli’s proprietary algorithms. Developed in collaboration with Bosh Engineering, this system will enhance the #performance of onboard electronic systems enabling new integrated functionalities in the British brand’s future models. With Cyber™ Tyre, #Pirelli achieves the goal of transforming the tyre into an intelligent sensor that plays a key role in vehicle dynamics serving performance and safety. Another step in a collaboration between two brands aligned by the same vision of passion and innovation. Discover more: https://lnkd.in/eA4T37Mh

At the Italian Grand Prix in Monza, Pirelli celebrated a landmark achievement: 500 Grands Prix in Formula 1, reached one week earlier in the Netherlands. This milestone, unique in the #history of the sport for a tyre manufacturer, reflects decades of passion, innovation, and #partnership at the highest level of motorsport. On this occasion, Executive Vice President Marco Tronchetti Provera shared his reflections: “It’s great to be here in Monza for the Italian Grand Prix, a special event not only for Pirelli but also for Formula 1. A week ago in the Netherlands we reached the milestone of 500 Grands Prix in motor racing’s blue riband category, the only tyre manufacturer to do so. Here in Monza, we wanted to celebrate the landmark with our partners in this amazing adventure: Formula 1 President and CEO Stefano Domenicali, FIA President Mohammed Ben Sulayem, along with all the drivers and team bosses. Pirelli was on track at Silverstone with its Stella Bianca tyre on 13 May 1950 when Nino Farina won the first World Championship Grand Prix and today it is the sport’s sole supplier. Formula 1 is an amazing open-air laboratory for experimenting with and testing new technical solutions, as well as for improving research and development and manufacturing processes for our tyres. On this day of celebration, above all I want to thank everyone at Pirelli for their passionate commitment and the quality of their work over the years, as well as for everything they will do in the future, as we continue pushing forward with this partnership.”

The #Pirelli P Zero E is the first tyre ever to receive the ADI International Compasso d’Oro Prize, one of the world’s most authoritative recognitions in industrial design. Awarded in the Design for Mobility category, this marks an unprecedented milestone for the industry. Launched in 2023, the P Zero E was the world’s first Ultra-High Performance tyre with over 55% bio-based and #recycled materials, while ensuring top-level safety and performance. It holds triple “A class” ratings on the European label and is designed to enhance the efficiency of electric and plug-in hybrid cars, offering up to 10% more mileage with Elect technology. Equipped with innovations such as RunForward, it has already been recognised as “Tyre of the Year” by the Automobile Club de France. Presented during the 70th anniversary edition of the Compasso d’Oro at Expo 2025 in Osaka, the award recognises the P Zero E as a synthesis of #sustainable innovation, technology and industrial design.