Analyzing search interest just got more powerful. You can now quickly compare a trend's change against preceding periods directly within Google Trends. Simply add a search term or topic to see new chips above your timeline. These chips show percentage changes for various periods—whether you're looking at Month-over-Month, Week-over-Week, or even specific Year-over-Year benchmarks. A single click overlays the historical comparison line onto your graph for instant visual context. Ready to dive deeper into your data? Try it now at and let us know in the comments: what interesting shifts are you seeing in your niche? trends.google.com/explore
Google Search Central
Technology, Information and Internet
News and resources from Google Search to help people make great sites.
About us
Google Search Central is here to help the right people view your content with resources to make your website discoverable to Google Search.
- Website
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https://developers.google.com/search
External link for Google Search Central
- Industry
- Technology, Information and Internet
- Company size
- 10,001+ employees
Updates
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Help shape the event -- take 10 seconds to share your perspective in this quick poll. Penny for your thoughts? 👇 TODO(gary): add more emojis. where's chicken? #LinkedInPoll #CommunityEngagement
🤿 Where should the Search Central Live Deep Dive Europe 2026 take place? Help us decide! 👇 We are bringing the SCL Deep Dive event format to Europe between mid-September and early October 2026. Unlike standard events, this multi-day Deep Dive format features: - In-depth technical discussions (crawling, indexing, ranking, and AI) - Hands-on workshops (Google Search Console & Google Trends) - Real-world case studies - Enhanced community networking and lightning talks But before the final details are locked in, we want YOUR input to shape the event. How you can get involved right now: 📍 Vote on the location and timing: Help choose between 6 European destinations. ⚡ Pitch a talk: Early submissions for Community Lightning Talks are officially open. Share your unique optimization journeys or advanced SEO tips! Interest form submissions closes on July 1, and the official dates and location will be announced on July 6. Don't miss the chance to shape the agenda and be the first in line for tickets. Fill out the interest form below now! 🔗 https://lnkd.in/ejDsNQMH
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⏰ The clock is ticking ⏰ if you want a say in where we bring the next 🤿 Search Central Live Deep Dive 🤿 in Europe. We want you to choose between six European destinations for the upcoming autumn event, alongside options for timing. Beyond voting, early submissions for Community Lightning Talks are officially open, meaning you can pitch to share your own optimization stories or advanced technical insights on stage. Submissions on the interest form close on July 1, with the final location and dates dropping on July 6. Take a quick minute to fill it out and lock in your influence on the schedule. PS: I was told I need to use 5 emojis, so... 🐟 -- Gary
🤿 Where should the Search Central Live Deep Dive Europe 2026 take place? Help us decide! 👇 We are bringing the SCL Deep Dive event format to Europe between mid-September and early October 2026. Unlike standard events, this multi-day Deep Dive format features: - In-depth technical discussions (crawling, indexing, ranking, and AI) - Hands-on workshops (Google Search Console & Google Trends) - Real-world case studies - Enhanced community networking and lightning talks But before the final details are locked in, we want YOUR input to shape the event. How you can get involved right now: 📍 Vote on the location and timing: Help choose between 6 European destinations. ⚡ Pitch a talk: Early submissions for Community Lightning Talks are officially open. Share your unique optimization journeys or advanced SEO tips! Interest form submissions closes on July 1, and the official dates and location will be announced on July 6. Don't miss the chance to shape the agenda and be the first in line for tickets. Fill out the interest form below now! 🔗 https://lnkd.in/ejDsNQMH
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Today we released the June 2026 spam update to Google Search. This is a normal spam update, and it will roll out for all languages and locations. The rollout may take a few days to complete. More information about spam updates can be found at https://lnkd.in/gshkDEU3 We'll update our ranking release history page when the rollout is complete: https://lnkd.in/eYKGHfvp
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🤿 Where should the Search Central Live Deep Dive Europe 2026 take place? Help us decide! 👇 We are bringing the SCL Deep Dive event format to Europe between mid-September and early October 2026. Unlike standard events, this multi-day Deep Dive format features: - In-depth technical discussions (crawling, indexing, ranking, and AI) - Hands-on workshops (Google Search Console & Google Trends) - Real-world case studies - Enhanced community networking and lightning talks But before the final details are locked in, we want YOUR input to shape the event. How you can get involved right now: 📍 Vote on the location and timing: Help choose between 6 European destinations. ⚡ Pitch a talk: Early submissions for Community Lightning Talks are officially open. Share your unique optimization journeys or advanced SEO tips! Interest form submissions closes on July 1, and the official dates and location will be announced on July 6. Don't miss the chance to shape the agenda and be the first in line for tickets. Fill out the interest form below now! 🔗 https://lnkd.in/ejDsNQMH
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Bonjour, Paris! Search Central Live is coming to Paris on June 25th! Check out the details and apply for a free seat at the event at https://lnkd.in/eQsrSu-S
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🤔 Which structured data type is used the most: TVSeason or TVSeries? With Schema.org's new usage statistics dataset, we can find out! It provides monthly aggregate usage statistics for Schema.org terms across millions of domains on the internet. You can see these adoption trends directly on individual schema term pages or analyze the raw .csv file that's available on GitHub. Read the announcement on the Schema.org blog to learn more: https://lnkd.in/eSrkstiC
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Today we’re launching new Search Generative AI performance reports in Search Console, including dedicated reports for Search and Discover, to help you understand your site's visibility within generative AI features on Search. We're rolling these reports out to a subset of websites, allowing us to thoroughly test and receive feedback before making them widely available. Learn more in our blog post: https://lnkd.in/ePru4dtM
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Buongiorno Milano! On June 18th, Search Central Live will be coming to Italy! With sessions on AI in Search, helpful content, Search updates and news and much more brought to you by John Mueller and Martin Splitt, it's gonna be a blast! Go apply for a free ticket at https://lnkd.in/ewCqnset and hopefully we'll all meet there on the 18th of June!
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Today we released the May 2026 core update to Google Search. This is a regular update designed to better surface relevant, satisfying content for searchers from all types of sites. The rollout may take up to 2 weeks to complete. We'll update our ranking release history page when the rollout is complete: https://lnkd.in/ecHTt8Ep